
Press Kit Materials Are Available Online at: http://www.virtualpressoffice.com/kit/ReevesToyFair2010
Reeves International will represent six top toy brands as well as its Breyer Animal Creations® division at the American International Toy Fair, Feb. 14-17, 2010 at the Jacob Javits Center. Reeves is the exclusive U.S. distributor for AquaPlay®, Enchantmints™, Geomag®, Gbaby®, WWF® by Terra Toys™(all at Booth 2807), and Tolo® ( Booth 2967).
Reeves, founded in 1946, is known for its toy distribution and sales network. Reeves acquired Breyer Animal Creations® in 1984, developing it into the world's best-selling brand of equine-themed toys and collectibles, including licensing partnerships with Scholastic, Macmillan Publishing and The Saddle Club™. Breyer is also the Official Model Horse of the 2010 Alltech FEI World Equestrian Games.
Visit these lines at Toy Fair:
AquaPlay® – With its flexible, modular and extendable canal systems and accessories, children can enjoy hours of water and bath-time play! Swedish design and quality are hallmarks of the AquaPlay system.
Enchantmints™ – Playthings of beauty, truth, and goodness! Enchantmints nourishes children's imagination with exquisitely illustrated keepsake boxes, musical treasure boxes, decorative mirrors, and more in well-loved themes like Ballerinas, Fairies and horses.
Geomag™ Kids – The patented, original Swiss made Magnetic Construction System! Magnetic rods combined with spheres transform into thousands of geometric forms; add panels and the universe of possibilities expands exponentially!
Gbaby by Geomag™ - Ergonomic shapes help infants develop their motor and sensory skills. Fun-and-easy stacking and rattle sounds are created by the magical magnetism.
Tolo® - The award winning range of high quality toys that stimulate and encourage developing minds through imaginative play. The range includes exciting, fun, colorful toys for newborns to five-year-olds that stimulate learning and activity during a child's formative years.
WWF® - Games by Terra™ - Under license of the largest multinational conservation organization in the world, the World Wildlife Fund, Terra Toys introduces the Wildlife Conservation Collection. These classic family-friendly games and puzzles are made from FSC sustainable materials, incorporating 19 endangered species and their habitats that are under WWF® protection.
Contacts:
Reeves International, Inc.
Kathleen Fallon
Marketing
Communications Director
917-592-5185
kfallon@reevesintl.com