CINCINNATI, Aug. 25 /PRNewswire-FirstCall/ -- Chiquita Brands International, Inc. is inviting you to choose the best consumer-created designs that will grace the company's iconic blue sticker on millions of Chiquita bananas nationwide. The call for votes is a continuation of a sticker competition announced in June, when Chiquita requested design submissions.
"Chiquita's iconic blue sticker has adorned our bananas for nearly 50 years," said Tanios Viviani, Chiquita President, global innovation and emerging markets and chief marketing officer. "Now consumers have the opportunity to become a part of the imagination and collaboration we enjoy at Chiquita by voting for the design that inspires them to become a part of our company's legacy."
Now through Sunday, Sept. 12, 2010, consumers can visit the Chiquita Banana Sticker Design Contest at http://www.eatachiquita.com/sticker-contest to view the 50 finalist consumer designs and link to vote. Participants can vote for a maximum of 10 sticker designs per day, but may not vote for any given design more than once per day. Voting restrictions apply; official contest rules are available online.
Chiquita will feature on its bananas nationwide the 18 designs that garner the most votes; the 18 grand-prize winners will be announced on http://www.eatachiquita.com/ Monday, Sept. 13, 2010. Each winning sticker will be printed and placed on Chiquita bananas during the month of November.
About EatAChiquita.com
Chiquita created the fun and interactive Web site, http://www.eatachiquita.com/, as a platform for consumer engagement and entertainment. Within the first six months of its October 2009 launch, more than 500,000 people visited the Web site and fans created more than 25,000 customized sticker faces using the site's sticker studio application. The site also features a Photo Customizer, allowing fans to add their custom stickers to photos, a Banana Boogie Battle video game, videos and more. The company has also launched Shop A Peel(TM) by Chiquita, an online merchandise store on Zazzle.com where diehard Chiquita fans can go to customize a wide range of items with their personalized sticker faces. For more information, please visit the following websites: http://www.eatachiquita.com/ and http://www.chiquita.com/.
Want to see what else Chiquita is up to? "Like" our Chiquita Banana page on Facebook (http://www.facebook.com/OriginalChiquitaBananas) and follow us on Twitter (http://twitter.com/ChiquitaChatter). To see other good news you might have missed, visit our online newsroom (http://phx.corporate-ir.net/phoenix.zhtml?c=119836&p=irol-news&nyo=0), or check out http://www.chiquita.com/.
About Chiquita Brands International, Inc.
Chiquita Brands International, Inc. is a leading international marketer and distributor of high-quality fresh and value-added food products - from energy-rich bananas and other fruits to nutritious blends of convenient green salads. The company markets its healthy, fresh products under the Chiquita® and Fresh Express® premium brands and other related trademarks. With annual revenues of $3.5 billion, Chiquita employs approximately 21,000 people and has operations in nearly 80 countries worldwide. For more information, please visit our corporate Web site at http://www.chiquitabrands.com/.
Chiquita Brands International, Inc.
CONTACT: Heather Higdon of Chiquita Brands International, Inc.,
+1-513-784-8357, hhigdon@chiquita.com, or Melanie Fitzgerald, +1-858-523-9020,
Melanie.fitzgerald@zenzi.com, for Chiquita Brands International, Inc.
Web Site: http://www.chiquita.com/
