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PR Newswire
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Exar's PowerXRDevice Wins 2010 EDN China Innovation Award

FREMONT, Calif., Nov. 29, 2010 /PRNewswire/ -- Exar's XRP7704 PowerXR device was voted a Leading Product in the Power Device and Module category of the EDN China Innovation Awards, 2010.

The PowerXR XRP7704 is a 5Amp/channel regulator integrating the best of both worlds - the low cost and flexibility of digital power management and control, and the robust power capabilities of analog switching power supplies. PowerXR solutions can reduce development time from weeks to hours enabling a significant time-to-market advantage.

"We're honored the XRP7704 was recognized by EDN China and received such strong support from the China engineering community," said James Lougheed, division vice president, Asia PAC. "We have already seen strong interest in the PowerXR product family in China with design wins in set-top boxes, IP cameras, and TV sound bars. As we broaden the PowerXR product line next year, we will drive more differentiated IP into the PowerXR family extending our reach into consumer applications plus portable, industrial, medical & other related segments."

The EDN China Innovation Awards is a premier event for China's engineering community. This year, over 200,000 electronic design engineers and manufacturers were invited to vote for their top picks among almost 200 products from 95 of the world's leading manufacturers.

About PowerXR

Exar's PowerXR products fuse digital power-supply control and monitoring technology with high-performance analog circuitry in a new generation of digital power-management products that enable system architects to create products with advanced, integrated, switching power supplies that significantly reduce wasted energy compared to more commonly used linear power-supply regulators.

About Exar

Exar Corporation delivers highly differentiated silicon, software and subsystem solutions for data communication, storage, consumer and industrial applications. For nearly 40 years, Exar's comprehensive knowledge of end-user markets along with the underlying analog, mixed signal and digital technology has enabled innovative solutions that meet the needs of the evolving connected world. Exar's product portfolio includes power management and interface components, communications products, storage optimization solutions, network security and applied service processors. Exar has locations worldwide providing real-time customer support to drive rapid product development. For more information about Exar, visit: http://www.exar.com/.

Exar Corporation

CONTACT: Greg Kaufman, Marketing Communications of Exar Corporation,
+1-510-668-7000

Web Site: http://www.exar.com/

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