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PR Newswire
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Telairity Introduces 4:2:2 Contribution Option for HD and SD Encoders at NAB 2011 / Latest addition to encoding capabilities vaults BE8500 Series encoders to leadership position as industry's first true "universal" encoder

LAS VEGAS, April 12, 2011 /PRNewswire/ -- Telairity today introduced a key encoding capability for high-bitrate streaming: a 4:2:2 contribution option to its industry-leading H.264/AVC and AVS encoders.

To be debuted on its 8000 Series HD encoder line, the 4:2:2 standard provides significant color quality enhancement of video, important in source editing and other "contribution" applications, compared to the 4:2:0 standard used for broadcast and other "distribution" applications.

Telairity is showcasing all its encoder lines, including the 8000 Series, at the National Association of Broadcasters convention and exhibition, being held at the Las Vegas Convention Center. Telairity is located in South Hall Upper Floor, Booth SU9117.

The option represents another major step forward in versatility for Telairity encoders, as well as enhancing the status of Telairity's encoders as the industry's most complete lineup of compression systems, said Ben Silva, Telairity Senior VP of Worldwide Sales and Business Development.

"Customers who need 4:2:2 standard video for source editing can now use the same Telairity encoders they currently use for distributing video without investing in any new hardware. This addition, together with other recent additions to our encoder lines like transcoding, G.703/DS3 output, CMMB, and ISDB-T makes Telairity systems the most versatile encoders in the world. A single system, like our universal HD/SD/Mobile BE8500, is now able to service any need a customer might have for encoding, transcoding, or formatting" said Silva.

The BE8500 can encode either HD or SD formats for HD, SD, or any mobile targets. With the transcoding option, it can transcode from MPEG-2, VC1, and most other video formats to the most advanced compression technology available, either H.264 or AVS, while also transizing, transrating, or transformating video. Where compatibility is needed, it can encode SD sources using the older MPEG-2 standard. It can output a transport stream in any format, including ASI, IP, DS3, or G.703/E3. It can encode 3D as well as 2D. Now added to these capabilities are the abilities to provide color sampling in either 4:2:2 contribution or 4:2:0 distribution modes.

BE8500 systems with the 4:2:2 contribution encoding are shipping now for HD sources, and it will be available shortly for SD sources as well. Visit www.telairity.com for additional details, or call Telairity for pricing.

About Telairity

Telairity is a supplier of innovative real-time H.264/AVC (MPEG-4) video compression solutions for broadcasting, backhaul, IPTV, and related markets. The company's unique video processing technology, based on the Telairity T1P2000 multi-core video processor and associated direct-execution AVClairity video compression software, delivers the industry's lowest latency and best price/performance for real-time H.264 video encoders today, with unique features like "instant-on" service. The company's global headquarters is based in Santa Clara, Calif. Further information is available at www.telairity.com.

Telairity and AVClairity are trademarks of Telairity, Inc. All other trademarks appearing herein are the property of their respective owners.

Telairity

CONTACT: Skip Ferderber of Skip Ferderber & Associates, +1-425-315-1724,
skip.ferderber@skipf1.com, for Telairity; or Harlan McGhan of Telairity,
+1-408-764-0270, x518, harlan@telairity.com

Web site: http://www.telairity.com/

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