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PR Newswire
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AppSide Introduces First Content Marketplace for Motion Controlled Entertainment Devices

TEL AVIV, Israel and TAIPEI, Taiwan, May 30, 2011 /PRNewswire/ -- Leveraging market leading motion game expertise, advanced sensor UI technology, an extensive developers' community and rich content catalog, AppSide (www.app-side.com) has launched the first content marketplace for entertainment devices that use innovative motion-controlled user experiences.

With AppSide's central marketplace, manufacturers of motion-controlled entertainment devices can ensure the best user experience by giving players easy access to browse and purchase the greatest motion controlled games and apps. AppSide's end-to-end solution helps developers monetize their investment by distributing and selling games and apps to a wider user-base of consumers. The AppSide solution is tailored to each device's audience and brand, and also includes a rich SDK, tools and APIs.

The first motion controlled entertainment device featured in the AppSide marketplace is the ASUS WAVI Xtion entertainment center for the PC (www.asus.com), a next generation device that extends PC usage into the living room with a controller-free experience. WAVI Xtion offers easy access to limitless enjoyment with total integration of living room entertainment, social networking and gaming. It redefines the way of enjoying internet entertainment, movie-watching and photo viewing, simply by waving the hands and moving the body to navigate on larger fonts, icons and livelier graphics on the TV. Better still, WAVI Xtion provides various PC, online and gesture games in racing, adventure and family genres. AppSide's white-label SaaS solution (platform and content) will be embedded in WAVI Xtion to allow users to easily find games and apps in a customized and player-centric buying experience.

AppSide and ASUS will showcase the marketplace in Nangang Exhibition Hall 4F, booth no. M1009 during Computex Taipei 2011, taking place May 31-June 4 in Taipei, Taiwan.

"AppSide's mission is to become the premier content marketplace for motion-controlled entertainment devices, for users and developers alike. We are proud to introduce our end-to-end games and apps marketplace at Computex, as well as to be the first central location of content to ensure the utmost satisfaction for WAVI Xtion users," said Jonathan Ya'ari, Co-Founder and CEO, AppSide. "The motion controlled entertainment market is reach a significant size over the next two to three years and ASUS is leading the transformation to an interactive living room."

"ASUS combines its WAVI Xtion, which extends gesture-based PC entertainment to TV, with AppSide's innovative, intuitive, marketplace for motion controlled games and applications. We are confident that our collaboration with AppSide will enable the best experience for users and promote the on-going usage of WAVI Xtion's capabilities," said Kent Chien, General Manager of Multimedia Business Unit, ASUS.

About AppSide

Founded in 2011 AppSide is the first end-to-end content marketplace for motion-controlled entertainment devices. With years of experience in the motion field, AppSide provides the "missing link" between hardware manufacturers, developers and end-users, in the fast growing market of motion-controlled/Natural Interaction entertainment devices. AppSide end-to-end marketplace (platform and content) gives users easy access to innovative motion controlled games and apps using the best device experience possible. The company is based in Tel Aviv, Israel, and is backed by Wekix, a technology and new-media start-up accelerator, as well as high-profile US and European private investors.

Media Contacts:
Alexandra Crabb for AppSide
+ 1 617 956 2214
Alex@theinkstudio.com
Twitter: @alexcrabb

SOURCE AppSide

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