TO: NEWS PRODUCERS, ASSIGNMENT EDITORS, ENTERTAINMENT AND CONSUMER REPORTERS
SATELLITE FEEDS: Thursday, July 21, 2011 1500 -1515 EST (1200-1215 PST) 1700 -1715 EST (1400-1415 PST) | ||
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NEWS: Las Vegas showgirls to march up famed Las Vegas Strip in sign of solidarity with consumers
FORMAT: B-roll and Soundbites
STORY SUMMARY:
Nearly 50 showgirls will stop Strip traffic on Thursday, July 21 as they march up famed Las Vegas Boulevard in a sign of solidarity with the American consumer.
Following the march, the showgirls will join other iconic Las Vegas entertainers at a rally staged in front of Bally's Las Vegas. At the rally, Caesars Entertainment employees will show their support for the showgirls' stance and the company will reveal an important news announcement. In addition to the showgirls, magic duo Penn & Teller will be on-site along with other surprise celebrity guests.
SOUNDBITES:
- Jubilee! Showgirls
- Penn & Teller, Las Vegas entertainers
- Special celebrity guests
- Gary Selesner, Caesars Palace and Rio All-Suite Hotel & Casino president
- Rick Mazer, Flamingo, Imperial Palace and Harrah's Las Vegas president
- David Hoenemeyer, Planet Hollywood Resort & Casino, Bally's and Paris Las Vegas president
B-ROLL INCLUDES: **Showgirls on the Vegas Strip ** celebrity guests **
VIDEO PROVIDED BY: Caesars Entertainment
FOR TECHNICAL INFORMATION, PLEASE CONTACT:
Robert Garcia, CoverEDGE
Mobile: 702.278.8274
rgarcia@coveredge.com
FOR MORE INFORMATION, PLEASE CONTACT:
Emily Wofford, Caesars Entertainment
Mobile: 702.290.2127
ewofford@caesars.com
SOURCE Caesars Entertainment
