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PR Newswire
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Beating the Latest in Web Tracking: Free SlimCleaner Software Rids PCs of SuperCookies

D'IBERVILLE, Miss., Aug. 19, 2011 /PRNewswire/ -- Yesterday, Microsoft issued a statement saying it had disabled an online tracking technology -- "supercookies" -- that allowed the company to track consumer behavior on MSN.com. (Redmondmag.com, Aug. 18, 2011: http://redmondmag.com/articles/2011/08/18/microsoft-hand-caught-in-supercookie-jar.aspx ).

(Logo: http://photos.prnewswire.com/prnh/20100217/CL56709LOGO )

What other websites are using "supercookies" to track consumers' online activity?

To answer this question and provide a solution, SlimWare Utilities has announced a new cookie-cleaning feature that helps users get rid of online tracking cookies while retaining valuable login cookies.

Available for free download in SlimCleaner 1.8 software, IntelliCookie lets users delete tracking cookies from their PCs while preserving the time-saving cookies that contain login information for frequently visited Websites, such as email, bank or social media sites.

IntelliCookie is the newest feature in SlimCleaner (available at www.slimwareutilities.com), a free, cloud-based, crowd-sourced social network for PC cleaning and optimization. SlimCleaner launched in May as the first software to use social networking and user-generated data for PC cleaning, repair and optimization.

"Until consumers receive regulatory or legislative relief from online tracking, they need a tool that will help protect their online privacy and remove the latest tracking technologies, such as 'supercookies,'" said Chris Cope, CEO of SlimWare Utilities. "Too often, consumers aren't aware of the cookies that have been installed on their PC and what type of information those cookies may be collecting and transmitting. We're helping consumers uncover exactly what's on their PC, and then providing the tools and information to help consumers take the action that's right for them."

Cookies are bits of data that can send information back and forth between a consumer's Web browser and the cookie's Website of origin. While many cookies are useful -- allowing Websites to deliver customized information and "remember" a customer's login information -- others can be used to track online behavior.

With IntelliCookie, consumers who use SlimCleaner have the option of cleaning unwanted tracking cookies while preserving convenient "login" cookies that permit fast and easy access to their favorite Websites.

Other free software products from SlimWare Utilities include SlimComputer, which removes the trialware, adware, toolbars, unwanted start-up entries and other unnecessary programs that come pre-installed on brand-new PCs; and SlimDrivers, which automatically updates a PCs drivers with real-time scanning and cloud technology - making sure that an operating system and its peripherals, such as printers, sound cards, Bluetooth devices, etc., are working properly and in sync.

About SlimWare Utilities

SlimWare Utilities automates the solutions to the world's computer problems. Headquartered near Biloxi, Mississippi, SlimWare Utilities' cloud-based, crowd-sourced software provides consumers with personalized applications developed from the community input of IT users everywhere. For more information, please visit www.slimwareutilities.com.

SOURCE SlimWare Utilities

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