ORLANDO, Fla., Dec. 13, 2011 /PRNewswire/ -- Barnie's CoffeeKitchen', an evolution of the Barnie's Coffee & Tea Company brand, has introduced 12 of their best-selling coffees into Walmart retail stores located throughout Florida to support the company's goal of offering its shoppers high-quality products at the best possible price. The suggested retail price is $8.78 for a 12 oz. bag.
"We're Florida's original coffee company," said Jonathan Smiga, president and CEO of Barnie's CoffeeKitchen. "For more than 30 years, our brand has been synonymous with specialty coffee in the state of Florida."
Barnie's CoffeeKitchen' has created a new way of categorizing coffee by mood states: Comfort, Intrigue and Robust, rather than following common industry identifiers such as roast level or growing region.
"This philosophy is revolutionary in the coffee business," said Smiga. "Our approach allows customers to find a coffee to match their craving for something comforting, intriguing or robust. People do this with other food and beverages all the time. Depending on their mood, they may choose a style of food, 'I'm in the mood for pizza,' or a type of wine to compliment their many emotional factors. Coffee should be no different."
Walmart will carry the following coffees:
In the Comfort category: Barnie's Blend®, Santa's White Christmas® and Southern Pecan. In the Intrigue category: Cool Cafe Blues®, Creme Brulee, Hawaiian Hazelnut, Costa Rican Tarrazu, Mocha Java and Global Blend, which is certified Fair Trade Organic. In the Robust category: Sumatra Mandheling.
About Barnie's CoffeeKitchen':
Barnie's® Coffee & Tea Company was founded in 1980 and adopted the name Barnie's CoffeeKitchen' in September of 2011. Under the leadership of President/CEO Jonathan Smiga, the Orlando, Florida based company is committed to innovating the southeast coffee market and inspiring consumers to elevate their expectations surrounding coffee. The company offers more than 50 hand-selected varietal, flavored and decaffeinated coffees, many of which are single origin, Fair Trade, Organic or Rainforest Alliance certified. Barnie's CoffeeKitchen has six Central Florida locations, an e-commerce and wholesale division which services distribution, grocery and office coffee partners. For more information, visit www.barniescoffee.com.
SOURCE Barnie's CoffeeKitchen
