LEXINGTON, Ky., March 15, 2012 /PRNewswire/ -- Viamedia, the cable industry's leading independent cable rep firm, today announced they have been selected by LUS Fiber to represent their local, regional & national advertising in Lafayette, LA.
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LUS Fiber, a division of Lafayette Utilities System, is a community-owned telecommunications company in Louisiana. LUS Fiber, in the final stages of technical implementation, and Viamedia will begin offering advertising opportunities on 46 networks to the Lafayette buying communities starting in April.
"LUS Fiber has made impressive strides with video services over its FTTH (Fiber-To-The-Home) network. It's that kind of forward thinking that Viamedia looks for in a partner," said Viamedia's CEO, Jeff Carter. "We are happy to be partnering with LUS Fiber, an industry leader, to offer Lafayette's businesses and buying communities an enhanced opportunity to brand themselves and increase sales through the power of advertising."
Terry Huval, Director of LUS Fiber, states, "LUS Fiber is looking forward to providing businesses with an affordable and efficient avenue for reaching their customers. Viamedia currently works with other Fiber-To-The-Home providers and understands our unique, state-of-the-art technology."
For additional information on advertising opportunities on LUS Fiber, please contact info@viamediatv.com or 859-977-9000.
ABOUT LUS FIBER
LUS Fiber is a division of Lafayette Utilities System and has constructed a Fiber-To-The-Home network within the city of Lafayette. This system is comprised of more than 83,000 miles of glass fiber. Now residents and businesses have access to video, Internet and phone services over the world's leading broadband technology.To contact LUS Fiber representatives, call 99-FIBER (993-4237) or visit 1875 W. Pinhook Rd., 705 W. University or LUSFIBER.com.
ABOUT VIAMEDIA
Headquartered in Lexington, KY, Viamedia is a leading provider of outsourced local advertising sales services. The company specializes in selling DMA-based advertising to local, regional and national advertisers on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. For more information on Viamedia, visit www.viamediatv.com.
SOURCE Viamedia
