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PR Newswire
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Jamba Juice Among Beverage Choices for Exclusive Venus Williams EleVen Fashion Collection Launch Parties

EMERYVILLE, Calif., April 5, 2012 /PRNewswire/ -- Jamba Juice Company (NASDAQ: JMBA), a leading healthy, active lifestyle brand, supported and celebrated Venus Williams and the launch of the Venus Williams EleVen Capsule Collection at the private tennis courts of the Bath Club in Miami Beach on Monday March 19, 2012, and will continue to be present at the remaining parties scheduled this year.

Over 100 guests enjoyed the featured Jamba Juice smoothie, Berry UpBEET, made with only whole fruits and vegetables juices, and supporting Venus' new vegan lifestyle. Berry UpBEET is a delicious mixture of whole fruit strawberries and blueberries blended with the juices from carrots, beets, broccoli and lettuce.

Ms. Williams handpicked all the menu items for the event, which in addition to the Berry UpBEET smoothie, included Talbott Teas' Blissful Blueberry iced tea. She will host two additional EleVen Capsule Collection launch parties on April 30, 2012 in New York City and on August 17, 2012 in the Hamptons.

"As a franchise owner and spokesperson, I'm thrilled to be able to serve guests one of my favorite smoothies from Jamba Juice and delicious iced Talbott Teas at my EleVen launch parties," says Venus Williams. "Having healthy vegan smoothies and fresh-squeezed juices available at Jamba Juice supports the changes I've made in my diet and in no doubt is helping me prepare for a competitive upcoming season."

Guests at the event in Miami included former stylist to the stars and Talbott Teas founder, Shane Talbott, who was on hand to celebrate Venus' fashion line launch. Talbott treated Venus' distinguished celebrity guests to rare insights behind the brand steeped in style and revealing the secrets behind the blend that makes his Blissful Blueberry tea a refreshingly delicious treat served hot or chilled. Other companies supporting Venus at the Miami event included Good Greens Bars and Grey Goose Vodka.

About Jamba Juice Company

Founded in 1990, Jamba Juice Company (NASDAQ: JMBA) is a leading restaurant retailer of better-for-you, specialty beverage and food offerings, which include great tasting, whole fruit smoothies, fresh squeezed juices and juice blends, hot coffee and teas, slow cooked hot oatmeal made with organic steel cut oats, Fit'n Fruitful' smoothies with Weight Burner Boost', Fruit and Veggie smoothies, Whirl'ns' Frozen Yogurt, breakfast wraps, sandwiches and wraps, California Flatbreads' and a variety of baked goods and snacks. Jamba-branded products for at-home enjoyment are also available through select retailers across the nation and in Jamba outlets. Jamba Juice Company is a wholly-owned subsidiary of Jamba, Inc., a holding company which owns and franchises Jamba Juice stores on a global basis. As of January 3, 2012, there were 769 store locations globally, consisting of 307 Company-owned and operated stores and 443 franchise-operated stores in the United States and 19 international stores. Fans of Jamba Juice can find out more about Jamba Juice's locations as well as specific offerings and promotions by visiting the Jamba Juice website atwww.JambaJuice.com, becoming a Jamba Insider atwww.JambaJuice.com/insider, liking our page on Facebook atwww.Facebook.com/JambaJuice, following us on Twitter atwww.Twitter.com/JambaJuiceor by contacting Jamba's Guest Services team at 1-866-4R-FRUIT (473-7848).

About Talbott Teas

Talbott Teas was founded in 2003 by Shane Talbott, former owner of the highly regarded Troupe salon and spa in Chicago and stylist to the stars. Utilizing only Fair Trade Certified tea growers, Talbott Teas creatively combines the finest all natural and organic whole-leaf teas which are artfully blended with fruit, flowers, herbs, and spices, to create sophisticated, elegant tea blends, free of artificial flavors, colors, and preservatives. Talbott Teas is a lifestyle brand that gives consumers a healthy and tasteful experience through its collection of luxury, designer, whole-leaf teas and accessories that are steeped in style. Profiled on the Oprah Winfrey show and selected as one of Oprah's "Favorite Things" in 2010, Talbott Teas are available in 23 blends. For more information on where to purchase Talbott Teas visit our website at www.Talbottteas.com or like us on Facebook.


SOURCE Jamba Juice Company

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