Colleen Hill, Art Director, MRM Detroit Wins All-Expense Paid Trip to The Cannes Lions International Festival of Creativity
Newest Young Lion Will Represent MRM and Blog Her Adventure!
MRM, a top global digital agency, announced the contest winner of their first ever global "Cannes-test", "I am MRM". Colleen Hill, an art director at MRM Detroit received the good news in a personal phone call from MRM's CEO, Bill Kolb. Contestants submitted one paragraph and one visual representation of why they should be selected as the best candidate to characterize "I am MRM". Entries for the contest were scored for passion, creativity, idea, presentation and content.
Colleen Hill, "I am MRM" Cannes Contest Winner (Photo: Business Wire)
Colleen wowed the judges with her winning entry containing a video she shot entirely on her iPhone accompanied by a musical track to "Aux Champs Elysées". She told the judges that she loves design and solving problems and that she is an illustrator and collector. Colleen teaches at the College for Creative Studies, serves as president of AIGA Detroit; and says that what she loves the most about each of these parts of her life is that they give her the opportunity to share her passion for design with a larger audience. She also promised that if selected to represent MRM at the Cannes Lions Festival this year she would share her experience with anyone who'd listen.
The global agency-wide contest was open to creatives and those involved in account services and planning aged 28 and under (born after June 23, 1983, per Festival criteria) -- and someone who has never attended the festival. Colleen's grand prize includes an all-expense paid trip to The Cannes Lions International Festival of Creativity, June 17-23.
Round One judges included Dave Boede, President, MRM Americas; Mark Cripps, Regional Director, APAC; Marina Specht, Regional Director, EMEA; Ted Tsandes, EVP, Chief Creative Officer, MRM Salt Lake City; Sue Geramian, SVP, Global Brand Communications; and Erin Hughes, Manager, Global Brand Communications. The Grand Prize selection was ultimately chosen by MRM's CEO, Bill Kolb.
Remarks Kolb, "This was truly an unforgettable and exhilarating experience; there was great competition. I was extremely impressed by the creativity, passion and thoughtfulness of the submissions. The work submitted gives me increased excitement for the next generation of MRM."
The judges react: "Sublime work! The passion, strength, creativity and can-do attitude of this generation just sucks you in. So proud of our team," commented Cripps. Hughes remarked, "I was so impressed by the energy, and the diversity, of the submissions. One of the greatest parts of this process was seeing entries literally from every region – all so different, from inspirational to entertaining to intriguing." "It's a perfect way to show that MRM cares about young talent and creative thinking!" added Boede.
As part of her responsibilities for winning "I am MRM", Colleen will create an "I am MRM" blog and post regularly about her adventure from beginning to end. Upon returning home, she will be writing an essay, "What MRM Can Learn from Gold Lions 2012".
About MRM
MRM is a top global digital agency made up of a diverse collection of craftspeople focused on creativity, performance and technology. MRM offers a suite of capabilities including branding, strategy, relationship marketing, design, measurement & analytics, mobile, search, social, loyalty programs, platform & application development, system integration, engagement planning, asset production, & asset distribution. The agency has 31 offices in 22 countries and counts Bristol-Myers Squibb, General Mills, General Motors, Intel, Johnson & Johnson, Kraft, Nestlé, U.S. ARMY, Verizon and Wells Fargo among its clients. MRM is a part of McCann Worldgroup, an Interpublic company. For more information, please visit www.mrmworldwide.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50281950&lang=en
Contacts:
MRM
Sue R.E. Geramian
SVP, Global Brand Communications
646-865-6041
sue.geramian@mrmworldwide.com
or
Erin
Hughes
Manager, Global Brand Communications
646-865-3308
erin.hughes@mrmworldwide.com