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PR Newswire
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La Perla Celebrates Bal Harbour Boutique Opening at Soho Beach House

NEW YORK, July 24, 2012 /PRNewswire/ -- La Perla, the Italian luxury brand celebrated the grand opening of its boutique at the prestigious Bal Harbour Shops, and the latest Spring/Summer 2013 Swimwear collection with an exclusive preview hosted by Creative Director Giovanni Bianchi and Suzy Biszantz, CEO of La Perla North America at the Soho Beach House on Sunday, July 22nd.

(Photo: http://photos.prnewswire.com/prnh/20120724/NY45760 )

The boutique opened its doors in mid-June and the company marked the Grand Opening during the preview co-sponsored by Miami Magazine. Miami socials such as Matthew and Kristin Lazenby of the Bal Harbour Shops attended, alongside Anne Owens, Publisher of Miami Magazine and Dana Hagendorf, Chief Marketing Officer for the Fontainebleau. Other notable guests included:

  • Cristina Menendez, Burberry
  • Rachael Russell, Fashion Stylist
  • Michael Gongora, Miami Beach City Commission
  • Mary Jo Almeida-Shore, The Sun Post
  • Ginger Harris, Daily Candy
  • Katy Stoka, Sotheby's International Realty
  • Shannon Hori, CBS News
  • Nathalie A. Cadet-James, New World Symphony
  • Lucrezia Di Persia, Marketing Director of Saks Fifth Avenue
  • Victoria Chase
  • Susanne Birbragher

Bombay Sapphire stirred up a mix of signature cocktails while the crowd previewed the latest collection. Models showcased the swimwear looks inspired by the beauty of Sicily. The multi-colored tiles and tapestries of Baroque buildings lend their patterns to the prints, while traditional laces play contrast with smock stitches and draping. The latest collection is a mixture of elegance, warmth, and imagination in every detail to portray this Mediterranean style in each piece.

The new location is:
The Bal Harbour Shops, 9700 Collins Avenue, 2nd Floor, Bal Harbour, FL 33154

The store hours are:
Sunday 12pm-6pm
Monday - Saturday 10am-9pm
Phone number 305.864.3173

*Additional photography available upon request.

About La Perla

Founded in 1954, La Perla is a leading Italian-based brand of luxury intimate apparel, swimwear and pret a porter. The company's elegant and sophisticated lingerie is sold through an international network of company-owned boutiques, prestige department stores, high-end shops and online at www.laperlausa.com

Contact: Marianna Biela
marianna.biela@laperla.com
212-459-2775 ext.235
www.laperlausa.com

SOURCE La Perla

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