CHARLOTTE, N.C., July 9, 2013 /PRNewswire/ --Fast and furious? Or slow and methodical? What's your grocery unpacking style and why does it matter? Frigidaire is teaming up with City of Hope, a leader in diabetes research and prevention, to host The Frigidaire Sack Race. The event is designed to educate folks on unpacking and organizing groceries in the refrigerator in a way that puts healthy choices front and center. With more than 100 ways to organize the interior,the Frigidaire Gallery® French Door Refrigerator is the first step in organizing for eating well.
Alison Sweeney, TV Host of The Biggest Loser and author of "The Star Attraction," will help kick-off The Frigidaire Sack Race at The Park at The Grove in Los Angeles on Tuesday, July 9 from 11 a.m. to 6 p.m. Contestants will go against the clock to test their unpacking aptitude for a chance to win a Frigidaire Gallery® French Door Refrigerator, the latest in a line of high-performance kitchen appliances. Those who can't attend can visit Facebook.com/Frigidaire for event highlights, healthy eating information and organizing tips, as well as recipes from Sweeney and City of Hope's culinary ambassador, Katie Chin.
"As a busy mom, I know first-hand the challenges of juggling busy summer schedules and hungry families," says Alison Sweeney. "At The Frigidaire Sack Race, we'll aim to share valuable organization and preparation tips for meeting those challenges and doing it in a way that I have a personal affinity for - with a little healthy competition."
Individuals at The Grove and around the country can also support City of Hope in their effort to conquer diabetes by following @Frigidaire on Twitter and ReTweeting the tweet ending in #EndDiabetes. For every ReTweet between Monday, July 8th and Tuesday, July 9th, Frigidaire will donate $5 to City of Hope, up to $25,000[1].
THE FRIGIDAIRE GALLERY FRENCH DOOR REFRIGERATOR EARNS A GOOD HOUSEKEEPING SEAL
"For more than 90 years, Frigidaire has been creating high-quality innovations that help make life easier," says John Weinstock, Vice President of Brand Marketing, "and the Frigidaire Gallery French Door Refrigerator is no exception. That's why after evaluation from the Good Housekeeping Research Institute it has earned the coveted Good Housekeeping Seal. "
The more than 100 ways to organize the Frigidaire Gallery French Door Refrigerator - that don't require emptying the entire interior - is among many desirable attributes of this kitchen appliance:
- SpaceWise® Organization System featuring Flip Up & Slide under Shelves - Simply flip up or slide under shelves to make room for large items like fresh fruit juice or extra water
- Effortless' Glide Crisper Drawers - Drawers can be configured any number of ways, either side-by-side or stacked on top of each other
- Store-More' Bins - Designed to hold more, like a gallon of milk
- Smudge-Proof Stainless Steel - Reduces fingerprints and smudges so it's easy to clean
- Deep Freezer Basket - Deep plastic freezer storage with adjustable divider
- PureSource Ultra® Water Filtration - Provides best-in-class[2], cleaner, fresher water and ice
- Three-Tier LED Lighting - Corner-to-corner lighting for better visibility
- Store-More' Full-Width Drawer - Offers storage for small to large items
Retailing nationwide, the Frigidaire Gallery French Door Refrigerator is Energy Star® qualified, available in stainless steel, black and white and retails for $1,999 to $2,899. For more information about the new Frigidaire Gallery French Door refrigerator and for additional healthy eating tips from City of Hope visit www.Facebook.com/Frigidaire.
About Frigidaire
Frigidaire® has been designed to help families make the most of their time and space with high-performing, easy-to-use appliances with time-saving features. Visitwww.frigidaire.com for more information.
About City of Hope
City of Hope is a leading research and treatment center for cancer, diabetes and other life-threatening diseases. Designated as a comprehensive cancer center, the highest recognition bestowed by the National Cancer Institute, City of Hope is also a founding member of the National Comprehensive Cancer Network, with research and treatment protocols that advance care throughout the nation. City of Hope's main hospital is located in Duarte, Calif., just northeast of Los Angeles, with clinics in Antelope Valley and South Pasadena. It is ranked as one of "America's Best Hospitals" in cancer by U.S. News & World Report. Founded in 1913, City of Hope is a pioneer in the fields of bone marrow transplantation and genetics. For more information, visit www.cityofhope.org or follow City of Hope on Facebook, Twitter, YouTube or Flickr.
[1] For full rules, please visit @Frigidaire.
[2] As compared to other consumer refrigeration water filtration systems.
Contact: | Larissa Lee | Emily Vos |
Weber Shandwick | Frigidaire | |
212-445-8329 | 980-236-2467 | |
lblee@webershandwick.com | emily.vos@electrolux.com |
SOURCE Frigidaire
