LAKE LOUISE, ALBERTA -- (Marketwired) -- 11/30/14 -- Department of Canadian Heritage
Blake Richards, Member of Parliament (Wild Rose), on behalf of the Honourable Bal Gosal, Minister of State (Sport), attended the Lake Louise Winterstart World Cup alpine ski race and took part in the awards ceremony.
Quick Facts
-- The Lake Louise Winterstart World Cup is held every year and hosts both
men's and women's alpine speed events. It attracts 152 athletes from 17
countries.
-- The global TV audience for this event exceeds 180 million and it is
broadcast to more than 70 countries, making it the highest-profile
alpine ski race in Canada.
-- Sport Canada's Hosting Program is contributing $245,000 to Alpine Canada
Alpin to assist in the hosting of the 2014 Lake Louise Winterstart World
Cup.
-- Sport Canada is providing up to $4,481,500 to Alpine Canada Alpin
through its Sport Support Program for the fiscal year 2014-2015.
Quotes
"We are pleased to support the 2014 Lake Louise Winterstart World Cup, which helps us showcase our world class athletes and provide them with an opportunity to compete at home. In addition to being a source of pride, our athletes are helping to promote the benefits of a healthy lifestyle to Canadians."
-The Honourable Bal Gosal, Minister of State (Sport)
"Hosting the Lake Louise Winterstart World Cup is an amazing opportunity to demonstrate our support for the development of Canadian athletes. This annual event not only helps us promote our athletes, but is also an important social, cultural and economic driver that benefits both Lake Louise and the Banff region."
-Blake Richards, Member of Parliament (Wild Rose)
"Without generous support of the Government of Canada, it would not be possible for Alpine Canada to showcase our national ski team at this prestigious World Cup event on home soil."
-Mark Rubinstein, President and CEO, Alpine Canada Alpin
Associated Links
Sport Canada
Alpine Canada Alpin
International Ski Federation
Lake Louise Ski Resort
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Contacts:
Robert Lynch
Director of Communications
Office of the Honourable Bal Gosal, P.C., M.P.
Minister of State (Sport)
819-934-1122
robert.lynch@sports.gc.ca
Media Relations
Canadian Heritage
819-994-9101
1-866-569-6155
media@pch.gc.ca
