DUBLIN, Aug. 4, 2015 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/research/gcqb9b/global_business) has announced the addition of the "Global Business Analytics Market 2015-2019" report to their offering.
Advanced analytics helps organizations gain insights into consumer behavior from structured data. This helps organizations enhance their operational capabilities. They also help enterprises formulate customer-driven marketing strategies through advertisements. Organizations have also started using predictive and content analytics for developing insights into customer behavior.
According to the report, as organizations are diversifying and expanding globally, the need to correlate data with geography and map it to enhance insights into the data is increasing. Location analytics (mapping and geographical intelligence) offers this contextual insight, which is not possible with tables and charts.
The analysts forecast the global business analytics market to grow at a CAGR of 12.65% over the period 2014-2019.
This report covers the present scenario and the growth prospects of the global business analytics market for the period 2015-2019. To calculate the market size, the report considers revenue generated from software licensing, maintenance, implementation, and subscriptions. The report considers the revenue generated from:
- BI and Analytics
- DW
- EPM
It also presents the vendor landscape and a corresponding detailed analysis of the top four vendors in the global business analytics market. In addition, the report discusses the major drivers that influence the growth of the market. It also outlines the challenges faced by vendors and the market at large, as well as the key trends emerging in the market.
Key Vendors
- IBM
- Microsoft
- Oracle
- SAP
Other Prominent Vendors
- Actuate
- Adaptive Planning
- Bime
- Birst
- Cloud9 Analytics
- Gooddata
- Host Analytics
- Indicee (D&B)
- Infor Global Solutions
- Jaspersoft
- Microstrategy
- SAS Institute
- Tableau Software
- Teradata
- TIBCO Software
- VMware
Key Topics Covered:
01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
04. Market Research Methodology
05. Introduction
06. Market Description
07. Market Landscape
08. Market Segmentation by Application
09. Market Segmentation by Deployment Model
10. Geographical Segmentation
11. Buying Criteria
12. Market Growth Drivers
13. Drivers and their Impact
14. Market Challenges
15. Impact of Drivers and Challenges
16. Market Trends
17. Trends and their Impact
18. Vendor Landscape
19. Key Vendor Analysis
For more information visit
http://www.researchandmarkets.com/research/gcqb9b/global_business
Media Contact:
Laura Wood, +353-1-481-1716, press@researchandmarkets.net
