Overwhelming Response to Fashion Hong Kong at Copenhagen Fashion Week and CIFF
HONG KONG, Feb 16 - Supported by the Hong Kong Trade Development Council (HKTDC), three leading Hong Kong fashion designers, Doris Kath Chan, Kenax Leung and Lulu Cheung participated in the prestigious Copenhagen Fashion Week (AW16) and Copenhagen International Fashion Fair (CIFF), from 3 to 5 February. |
The Danish capital Copenhagen has long been regarded as a city of fine art, architecture and inspiration, where the fashion community is known for its minimalistic and sustainable design approach. The Copenhagen Fashion Week (AW16) programme was packed with numerous Nordic and international brands, including the Top 10 Danish fashion brands selected by official tourism website (visitcopenhagen.com) such as Baum und Pferdgarten, By Malene Birger and Henrik Vibskov.
The three Hong Kong fashion designers, featuring a mix of ready-to-wear (men's and women's wear) and cocktail dresses, demonstrated their versatility during the Fashion Hong Kong show at the Copenhagen City Hall on 4 February. The aesthetic design of the venue complemented the show, which was the only event to present Asian designers at AW16.
Of the three Hong Kong fashion designers, Doris Kath Chan took part in the event for a second time, while renowned designer Lulu Cheung and up-and-coming talent Kenax Leung made their debuts at the event. Their Autumn/Winter 2016 collections for the show displayed the depth of their talent and skill. Doris Kath Chan's Little by Little collection symbolises innocence and a fresh start in life - including first sights, sensations and moves. Kenax Leung's BE NOT SO GENTLE is inspired by Mel Kendrick, an artist known primarily for his wood and cast-concrete sculptures; the fashion style celebrates youth culture and a passion for experimentation. Lulu Cheung's Flow takes its cue from ballet movements, evoking harmonious and peaceful rhythms, a post-romantic spirit and the power of the human body.
A full-house attendance of more than 400 buyers, media and fashionistas attended the Fashion Hong Kong runway show, which grabbed the attention of fashion followers and industry players alike. Highlights and photos of the show were uploaded on various social media channels by participants and the media, many of whom commented that the show was stunning and refreshing and demonstrated the versatility and unique qualities of Hong Kong design. The Daily, the official newspaper of the Copenhagen Fashion Week, covered Fashion Hong Kong on three consecutive days.
Apart from staging the Fashion Hong Kong group show (4 February), Fashion Hong Kong Gallery was also set up (3-5 February) at the concurrent tradeshow Copenhagen International Fashion Fair (CIFF) to facilitate networking and business opportunities. Regular collections and image-building showpieces were displayed by participants to introduce full collections to buyers. In addition, more fashion accessories brands were showcased to present a complete range of fashion from Hong Kong. They included, BIG HORN, FAVEbyKennyLi, DARE TO DREAM, les amis, Loom Loop, Tasteless Hat Co, Vincelle and VOLARE.
The HKTDC supports Hong Kong industries such as the fashion industry by creating marketing opportunities. In addition to Copenhagen Fashion Week, the HKTDC joins hands with designers to explore other fashion markets, such as taking part in New York Fashion Week (mid-February) and Tokyo Fashion Week (October). In Hong Kong, Hong Kong Fashion Week for Spring/Summer and CENTRESTAGE will be held in July and September respectively.
Related websites:
Fashion Hong Kong runway show photo and video: www.copenhagenfashionweek.com/designer/fashion-hong-kong
Fashion Hong Kong Gallery: http://bit.ly/1Nx5XcF
Copenhagen Fashion Week AW16: http://www.copenhagenfashionweek.com/about/about-copenhagen-fashion-week
Collections:
DORISKATH collection "Little by Little": http://we.tl/1psWKeBcgC
KENAXLEUNG collection "BE NOT SO GENTLE": http://we.tl/qHH9WhQHip
LU LU CHEUNG collection "Flow": http://we.tl/9d2eEhgL7U
Photo Download: http://bit.ly/1SQ2M8x
To view press releases in Chinese, please visit http://mediaroom.hktdc.com/tc
About HKTDC
A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and services providers. With more than 40 offices globally, including 13 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises international exhibitions, conferences and business missions to provide companies, particularly SMEs, with business opportunities on the mainland and in overseas markets, while providing information via trade publications, research reports and digital channels including the media room. For more information, please visit: www.hktdc.com/aboutus. Follow us on Google+, Twitter @hktdc, LinkedIn.
Google+: http://plus.google.com/+hktdc
Twitter: http://www.twitter.com/hktdc
LinkedIn: http://www.linkedin.com/company/hong-kong-trade-development-council
Source: HKTDC
Contact:
HKTDC Communication and Public Affairs Department Joe Kainz Tel: +852 2584 4216 Email: joe.kainz@hktdc.org
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