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PR Newswire
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Global Instant Coffee Market Growth to Grow 5% by 2020 - Driven by Growing Populatiry of Flavored Instant Coffee - Research and Markets

DUBLIN, Dec 16, 2016 /PRNewswire/ --

Research and Markets has announced the addition of the "Global Instant Coffee Market 2016-2020" report to their offering.

The report forecasts the global instant coffee market to grow at a CAGR of 5.82% during the period 2016-2020.

One of latest trends in the market is advent of flavored instant coffee. Some well-known coffee brands are marketing instant coffees along the same lines as specialty coffees. For instance, Nestlé has introduced a barista style instant coffee - Azera. The introduction of such variants and flavors is widening the scope for instant coffee makers, as consumers' preferences continue to evolve. For instance, Starbucks offers many different flavors to choose from, which has made it an instant hit among such consumers. We expect more coffee shops to follow suit and introduce new types of instant coffee, which helps the overall market growth.

According to the report, one of the primary drivers in the market is optimal alternative for time-pressed consumers. Fast-paced life, longer working hours, and busy lifestyle have spurred convenience-seeking nature in consumers as there is limited time left to spend on elaborate coffee preparation. This convenience-seeking nature has favored ready-to-drink instant coffee as it does not require time-consuming preparation process and therefore is a proper fit for the contemporary time-pressed consumers. Moreover, everyone is not well aware of the preparation method of traditional coffee. Therefore, instant coffee is gaining significant traction among consumers because they consider it a highly convenient and time-saving option.

Key vendors:

  • JDE
  • Keurig Green Mountain
  • Nestlé
  • Starbucks

Key Topics Covered:

Part 01: Executive summary

Part 02: Scope of the report

Part 03: Market research methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Market segmentation by product

Part 07: Market segmentation by distribution channel

Part 08: Geographical segmentation

Part 09: Key leading countries

Part 10: Market drivers

Part 11: Impact of drivers

Part 12: Market challenges

Part 13: Impact of drivers and challenges

Part 14: Market trends

Part 15: Competitor landscape

Part 16: Key competitor analysis

Part 17: Appendix

For more information about this report visit http://www.researchandmarkets.com/research/bxvzgl/global_instant

Media Contact:

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com

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© 2016 PR Newswire
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