Global Rice Bran Oil Market 2017-2021: High Smoke Point and Balance of Fatty Acids Make Rice Bran Oil a Desirable Choice for Consumers - Research and Markets

DUBLIN, Apr 20, 2017 /PRNewswire/ --

Research and Markets has announced the addition of the "Global Rice Bran Oil Market 2017-2021" report to their offering.

The global rice bran oil market to grow at a CAGR of 5.14% during the period 2017-2021.

The report covers the present scenario and the growth prospects of the global rice bran oil market for 2017-2021. To calculate the market size, the report considers the revenue generated from the sales of rice bran oil. The report also includes a discussion of the key vendors operating in this market.

The latest trend gaining momentum in the market is new players entering rice bran oil category. Seeing the overall health benefits of rice bran oil and the growing demand for healthy oils among consumers, more players are entering this category. For instance, in 2016, Ruchi Soya Industries launched Nutrela RiceBran Plus cooking oil, Lohiya Group entered this segment with 1 liter Gold Drop rice bran oil, and Saraiwwalaa Agrr Refineries Limited (SARL) also introduced its rice bran oil product.

According to the report, one of the major drivers for this market is health benefits of rice bran oil. Rice bran oil has many health benefits, the foremost one is that it lowers cholesterol. Cholesterol issues are becoming common among consumers, which often increase the risk of heart diseases and stroke. The cholesterol-lowering property of rice bran oil is becoming popular among consumers as the balance of fatty acids in the oil helps in lowering cholesterol levels.

Further, the report states that one of the major factors hindering the growth of this market is unestablished category. The rice bran oil market is still at a nascent stage compared to other healthy oils like sunflower oil, which is an established category owing to the awareness level among consumers. The late entry of rice bran oil is acting as a challenge in the market.

Key vendors

• A.P. Refinery
• Ricela Health Foods
• Sethia Oils
• Thai Edible Oil

Other prominent vendors

• Adani Wilmar
• Advanced Chemical Industries
• Emami Agrotech
• GEF India
• Hansells
• InterNatural Foods
• Kamolkij Group of Companies
• Marico
• Mother Dairy Fruit & Vegetable
• Riceland Foods
• Ruchi Soya Industries
• Surin Bran Oil
• TARA HEALTH FOODS
• Vimal Oil & Foods

Key Topics Covered:

Part 01: Executive summary

Part 02: Scope of the report

Part 03: Research Methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Market segmentation by distribution channel

Part 07: Market segmentation by type

Part 08: Geographical segmentation

Part 09: Key leading countries

Part 10: Market drivers

Part 11: Impact of drivers

Part 12: Market challenges

Part 13: Impact of drivers and challenges

Part 14: Market trends

Part 15: Vendor landscape

Part 16: Key vendor analysis

Part 17: Appendix

For more information about this report visit http://www.researchandmarkets.com/research/chcj3j/global_rice_bran

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