The global sachet packaging market is expected to grow at a CAGR of more than 6% during the forecast period, according to Technavio's latest market research.
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Technavio has published a new report on the global sachet packaging market from 2017-2021. (Graphic: Business Wire)
In this market research report, Technaviocovers the market outlook and growth prospects of the global sachet packagingmarketfor 2017-2021. The market is further categorized into four application segments comprising of consumer goods, food industry, healthcare sector, and industrial use, of which the consumer goods segment accounted for close to 41% of the market share in 2016.
"Developing markets offer great opportunities and potential to the global sachet packaging market as two-thirds of the world's consumers are residents of this belt. Almost half of the income of the global sachet packaging market is generated in the developing countries. With rising popularity, the FMCG firms launched many new products in smaller packets to make the high-cost products available at a lower price for higher adoption," says Sharan Raj, a lead packaging research expert from Technavio.
Technavio's research analysts segment the global sachet packaging market into the following regions:
- APAC
- Americas
- EMEA
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Sachet packaging market in APAC
APAC was the strongest performer globally, with countries such as Indonesia, India, and China witnessing an escalation in demand for beauty products driven by the growing purchasing power of consumers. International brands, variety in both format and size, wider availability, affordable pricing, convenient packaging, and multifunctionality have attracted the growing middle-class population of India and China to invest in personal care products. This has driven the sachet packaging market in APAC by consumer goods.
"Plastic sachets are the leading category packaging in the skin care section. The key niche categories enjoying significant growth are baby and child-specific products and deodorants. Men's skin care and deodorants have seen a surge in demand in India, which is driven by aggressive campaigns using Bollywood stars," says Sharan
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Sachet packaging market in Americas
The growth in the sachet packaging market in the Americas can be attributed to the maturity of the market with highly established players. In any nation, the packaging market is often an indicator of the economy, since the decline or growth in orders to factories are intimately connected with the commercial demand of various industries, such as food, pharmaceuticals, beverages, cosmetics, toiletries, and others.
In Brazil, the crisis has not suppressed the announcements of the companies. Rather, what occurred was an adaptation, the innovations of products were focused in the form of packaging, which have become larger or smaller, depending on consumer demand.
Sachet packaging market in EMEA
Europe is highly mature with the market presence of established players. The global sachet packaging market is expected to witness rapid growth in this region. The market in MEA is anticipated to witness rapid growth during the forecast period as companies are targeting the low income but big, sizable mass market for expansion in terms of volume.
There are many prominent cases of the sachets packaging market flourishing in EMEA. In Europe, some hospitals are operating unitary dose dispensing systems. To cater to this need, pharmacists have adopted one of the two possibilities available to them, namely de-blistering and repackaging of capsules or single tablets into individual sachets or separation of blisters by dividing them and over-wrapping the individual blisters in separate sachets.
The top vendors in the global sachet packaging market as highlighted in this market research analysis are:
- Amcor
- Bemis
- Coveris
- Mondi
- Sealed Air
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