The portable air humidifier and dehumidifier market in the US 2018-2022 is expected to post a CAGR of more than 5% during the forecast period, according to the latest market research report by Technavio
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Technavio has published a new market research report on the portable air humidifier and dehumidifier market in the US from 2018-2022. (Graphic: Business Wire)
A key factor driving the growth of the market is innovation and portfolio extension leading to product premiumization. The vendors in the market are focusing on product innovation and portfolio extension to gain competence and market share. Thus, the continuous product innovation based on technology and features is common in the market and will drive the demand for air humidifiers and dehumidifiers in the US. With such innovations, vendors also focus on their pricing strategy to enhance profit margins.
This market research report on the portable air humidifier and dehumidifier market in the US 2018-2022 also provides an analysis of the most important trends expected to impact the market outlook during the forecast period. Technavio classifies an emerging trend as a major factor that has the potential to significantly impact the market and contribute to its growth or decline.
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In this report, Technavio highlights the integration of smart connectivity as one of the key emerging trends in the portable air humidifier and dehumidifier market in the US:
Portable air humidifier and dehumidifier market in the US: Integration of smart connectivity
The adoption of small home appliances drives the demand for portable air humidifiers and dehumidifiers in the US. The preference for user-friendly machines with many features, aesthetics, and smart portable air humidifiers and dehumidifiers is increasing. For instance, Frigidaire, one of the most prominent vendors, launched a smart dehumidifier called Frigidaire Gallery Comfort Connect 70-pint Dehumidifier.
"These smart humidifiers and dehumidifiers are equipped with multiple features that enhance the comfort of users. These features include integration of energy star certification, hassle-free maintenance, alert system, enhanced safety concerns, remote control, functionality, and safety. Such advantages over conventional appliances will fuel the growth of the market during the forecast period," says a senior analyst at Technavio for research on home, kitchen, and large appliances.
Portable air humidifier and dehumidifier market in the US: Segmentation analysis
This market research report segments the portable air humidifier and dehumidifier market in the US by product (portable air humidifier and portable air dehumidifier).
The portable air humidifier led the market in 2017 with a market share of 73%. The segment is expected to continue to dominate the market during the forecast period.
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Some of the key topics covered in the report include:
Market Landscape
- Market ecosystem
- Market characteristics
- Market segmentation analysis
Market Sizing
- Market definition
- Market size and forecast
Five Forces Analysis
Market Segmentation
Geographical Segmentation
- Regional comparison
- Key leading countries
Market Drivers
Market Challenges
Market Trends
Vendor Landscape
- Vendors covered
- Vendor classification
- Market positioning of vendors
- Competitive scenario
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