Focus on Female Founders Program Provides Resources to Help Women Entrepreneurs Address Untapped Growth Opportunities in the Beverage Alcohol Space and Adjacent Categories
VICTOR, N.Y., Dec. 06, 2018and Vivify Beverages.
"Our Focus on Female Founders program reinforces our commitment to supporting the advancement of women within our company, within our industry, and in our local communities," said Mallika Monteiro, chief growth officer, Constellation Brands. "This program is designed to make meaningful investments in female-founded and female-led businesses doing disruptive and innovative work across beverage alcohol. Broadening our focus on this critical demographic will drive incremental growth for our business, enhance our relevance, deepen our consumer knowledge base, and broaden our pipeline of ideas and talent."
Women-led businesses are the fastest growing segment of entrepreneurship in the U.S.1 and generate two times the revenue per dollar versus the average non-women-owned businesses2, yet only two percent of venture capital funding went to female-led companies in 20173.
The Focus on Female Founders program supports emerging brands and technologies that are in or adjacent to the beverage alcohol space. Interested companies must be founded and/or led by women. In addition to an infusion of capital, funding recipients will have access to Constellation's experienced staff and hands-on mentors; brand-building, supply chain, governance and finance expertise; strong relationships with distributors and retail partners; and a community of fellow women entrepreneurs who can share knowledge and offer support.
"Women are an underrepresented demographic in the beverage alcohol industry and we are committed to doing our part to help change this," said Bill Newlands, president and chief operating officer, and incoming chief executive officer, Constellation Brands. "As consumer demographics, needs and choices continue to evolve, we believe the focus and point of view that women-led businesses bring to the table will help drive transformative innovation and accelerated growth for our business and, more importantly, for the beverage alcohol space at-large. And we are very excited to jump-start this effort with two fantastic companies, Austin Cocktails and Vivify."
Co-founders and sisters Jill Burns and Kelly Gasink established Austin Cocktails, an Austin, Texas based bottled cocktail company, in 2012 using family recipes that originated with their grandfather, Fred.
"We've worked hard to get where we are, and we're thrilled to have an investment from Constellation Brands to help us continue on our growth journey," said Burns. "Constellation Brands' reach, scale and influence will help take Austin Cocktails to a whole new level."
"With the funding and the added resources that Constellation Brands has offered, we believe the opportunities in front of us are endless," said Gasink.
Today, Austin Cocktails offers five bottled cocktails - Cucumber Vodka Mojito, Ruby Red Cocktail, Perfect Bergamot Orange Margarita, Peppered Maple Blood Orange Bourbon Cocktail and New School Gin Mule - that are made with premium spirits and fine, natural ingredients.
Funds have also been invested in Vivify Beverages, makers of innovative, premium alcohol beverage products that bring consumers "better for you," flavorful options that fulfill unmet consumer needs in the beer aisle. The company's first two products, Bravazzi Hard Italian Soda and Itz Spritz, a gluten- free, alcohol spritzer, are already gaining traction in markets across the country.
"Constellation Brands thinks like we do. They are focused on what is coming next, not on what has worked in the past," said Sarah Ross, co-founder and vice president of marketing and innovation, Vivify. "We know we can leverage their investment in us and their expertise to keep our momentum going."
Vivify's leadership team of industry veterans - including Ross; Anne Ellis, co-founder and vice president of sales and marketing; and Bob Walkenhorst, co-founder and chief executive officer - will work closely with Constellation Brands to capture new consumers and market share and to ignite growth.
The Focus on Female Founders applicationand evaluation process aligns with Constellation's ventures strategy of investing in emerging, unique and distinctive brands. Constellation Brands Ventures continues to
look for brands that have a point of differentiation in the market; companies that want to welcome Constellation Ventures as an active minority investor; organizations looking to grow beyond their current markets; and entrepreneurs who want to grow their business with the support of Constellation's investment, mentorship and involvement.
Terms of the Austin Cocktails and Vivify Beverages transactions have not been disclosed.
1According to the U.S. Small Business Administration
2According to June 2018 BCG Why Women-Owned Startups Are a Better Bet
3According to data from Pitchbook, an M&A, private equity, and VC database.
About Constellation Brands
Constellation Brands (NYSE: STZ and STZ.B), a Fortune 500 company, is a leading international producer and marketer of beer, wine and spirits with operations in the U.S., Mexico, New Zealand, Italy and Canada. Constellation is the No. 3 beer company in the U.S. with high-end, iconic imported brands such as Corona Extra, Corona Light, Modelo Especial, Modelo Negra and Pacifico. The company's beer portfolio also includes Ballast Point, one of the most awarded craft brewers in the U.S., and Funky Buddha Brewery. In addition, Constellation is the world leader in premium wine, selling great brands that people love, including Robert Mondavi, Clos du Bois, Kim Crawford, Meiomi, Mark West, Black Box, Ruffino and The Prisoner. The company's premium spirits brands include SVEDKA Vodka, Casa Noble Tequila and High West Whiskey.
Based in Victor, N.Y., the company believes that industry leadership involves a commitment to brand building, our trade partners, the environment, our investors and to consumers around the world who choose our products when celebrating big moments or enjoying quiet ones. Founded in 1945, Constellation has grown to become a significant player in the beverage alcohol industry with more than 100 brands in its portfolio; about 40 wineries, breweries and distilleries; and approximately 10,000 talented employees. We express our company vision: to elevate life with every glass raised.
To learn more, follow us on Twitter @cbrandsand visit www.cbrands.com.
Forward-Looking Statements
This news release contains forward-looking statements. All statements other than statements of historical fact are forward-looking statements. The words "expect," "intend," and similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These statements may relate to business strategy, future operations, prospects, plans and objectives of management, as well as information concerning expected actions of third parties. All forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those set forth in, or implied by, such forward-looking statements.
The forward-looking statements are based on management's current expectations and should not be construed in any manner as a guarantee that such actions will in fact occur or will occur on the timetable contemplated hereby. All forward-looking statements speak only as of the date of this news release and Constellation Brands undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
In addition to risks and uncertainties associated with ordinary business operations, the forward-looking statements contained in this news release are subject to other risks and uncertainties, including other factors and uncertainties disclosed from time-to-time in Constellation Brands, Inc.'s filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the fiscal year ended February 28, 2018 and its Quarterly Report on Form 10-Q for the fiscal quarter ended August 31, 2018, which could cause actual future performance to differ from current expectations.
| MEDIA CONTACTS | INVESTOR RELATIONS CONTACTS |
| Mike McGrew 773-251-4934 |Amy Martin 585-678-7141 | Patty Yahn-Urlaub 585-678-7483 |Bob Czudak 585-678-7170 |
| Tom Conaway 585-678-7503 |
