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Dow Jones News
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cometis AG: Listed companies with deficits in forecast quality

Dow Jones received a payment from EQS/DGAP to publish this press release.

DGAP-Media / 2019-01-17 / 10:00 
 
? *Glasses manufacturer Fielmann with best forecast for 2017 across all 
indices* 
 
? *Overall improvement in forecast quality; still room for improvement* 
 
? *Study examines reporting by all index companies in Germany and expands 
extensive database on forecast quality* 
 
*Wiesbaden, January 17, 2019* - cometis AG, one of the leading investor 
relations agencies, has examined the forecast quality of all DAX, MDAX, SDAX 
and TecDAX companies for the years 2013 to 2017. The study evaluates the 
business development forecasts on the basis of three criteria: It is not 
only decisive to what extent the forecast was ultimately met, but also what 
type of forecast was selected and whether it was adjusted during the year. 
 
*Media companies and retailers with the best forecasts* 
 
The results of the analysis show that larger companies from the DAX and MDAX 
are more likely to meet their guidance than companies from the SDAX and 
TecDAX. In particular, companies from the media and the retail sectors have 
realistically assessed the future development of their own companies in the 
Annual Report 2016. By contrast, issuers from the banking, basic resources 
and technology sectors fell behind. The MDAX-listed glasses manufacturer 
Fielmann performed best across all indices. The forecast was met almost to 
the point and had not been adjusted during the financial year. The worst 
performer was the MDAX company Steinhoff Holding, which only provided a 
qualitative estimate for the financial year 2017. In the DAX, the chemicals 
and pharmaceuticals group Merck gave the most accurate forecast. Commerzbank 
came in last due to a clear breach of the target value. 
 
*10% of forecasts are inaccurate* 
 
The overall development over the past four years has shown an improvement in 
the quality of forecasts. In total, almost two thirds of the companies have 
issued a point forecast (e.g. "We expect sales of EUR 150 million for the 
2017 financial year") or a quantitative interval forecast (e.g. "We expect 
sales of between EUR 145 million and EUR 155 million for the 2017 financial 
year"). Nevertheless, every tenth company still chose an inaccurate form of 
forecast. These include purely comparative forecasts (e.g. "We expect sales 
to rise for fiscal 2017") and qualitative forecasts (e.g. "We expect sales 
to be satisfactory in fiscal 2017"). In addition, there was a significant 
increase in forecast adjustments compared with the 2016 financial year. 
However, in 80% of the cases these were increases. 
 
The analysis of the key figures showed that more than 80 % of the companies 
now forecast revenue. The earnings figures present a mixed picture, but, as 
in previous years, most companies chose EBIT (17%), EBITDA (15%) or the EBIT 
margin (11%) as the forecast earnings figure. 
 
*Forecast quality with potential for improvement * 
 
Forecasts of the expected financial performance of a company are an 
important means for financial players to assess the future outlook of a 
company. Meaningful quantitative estimates for key performance indicators 
such as revenue and profitability are preferred. A concrete and accurate 
forecast strengthens credibility on the capital market. Adjustments to 
forecasts, on the contrary, can result in substantial losses for the 
company's shares. 
 
"Even if the accuracy of forecasts of the index companies has improved 
overall, there is still room for improvement. There are many good examples. 
Unfortunately, however, some companies continue to gamble away valuable 
trust on the capital market with poor forecasts," comments Henryk Deter, CEO 
of cometis AG. He continues: "Forecasting as the high art of capital market 
communication will become increasingly difficult in the coming years due to 
greater political and economic uncertainty. It is therefore crucial for 
companies to deal even more intensively with the issue of guidance and 
improve the forecast quality in the upcoming annual reporting season." 
 
For many years, cometis AG has been supporting listed companies in 
communicating their forecasts and making practical recommendations for 
improvement based on the comprehensive data material. It has been shown that 
the risks of increased volatility can be significantly minimized and at the 
same time the requirements of investors can be met. 
 
End of Media Release 
 
Issuer: cometis AG 
 
2019-01-17 Dissemination of a Press Release, transmitted by DGAP - a service 
of EQS Group AG. 
The issuer is solely responsible for the content of this announcement. 
 
The DGAP Distribution Services include Regulatory Announcements, 
Financial/Corporate News and Press Releases. 
Archive at www.dgap.de 
766857 2019-01-17 
 
 

(END) Dow Jones Newswires

January 17, 2019 04:00 ET (09:00 GMT)

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