SpendEdge, a global procurement market intelligence firm, has announced the release of their Global Promotional Products Category Procurement Market Intelligence Report
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190411005513/en/
Global Promotional Products Category Procurement Market Intelligence Report. (Graphic: Business Wire)
Promotional products serve as cost-effective marketing techniques for smaller firms who seek to improve the advertisement of their products as well as widen their reach to the customer base within a limited time. This is acting as a principle spend accelerator for the promotional products category between 2018-2023. Low-cost specialty merchandise, which is a type of promotional product, is witnessing a surge in demand because of its ability to generate higher ROI for its buyers. According to the predictions, the yearly sale of the promotional products will reach a figure of USD 26.32 bn by the end of the forecast period. Request your free sample copy of this promotional products market intelligence report here!
The wearables category segment is experiencing high demand in the US and is currently accounting for almost 40% of the overall promotional products market in the US. A higher concentration of category suppliers and distributors has paved the way for the largest market share of promotional products in North America. The increasing number of retail businesses is offering ample opportunities for suppliers in the region. The rising distribution of promotional products through online channels will drive the category growth in Europe.
This promotional products procurement research report offers a scrupulous analysis of the supply market forecasts, sustainability and negotiation strategies of top suppliers and buyers. Also, it also provides information on the total cost of ownership outlook and strategies to cut down on costs. Ask for a customized version of this promotional products procurement research report here for free.
"Suppliers are expected to be capable of utilizing the whole range of online platforms such as e-mails, social media, and e-commerce to propagate promotional products," says SpendEdge procurement expert Sumit Yadav. "This will extend the buyer's reach to a larger audience base," added Sumit.
This promotional products market intelligence report has identified the following factors to influence the category growth:
- Increasing demand for specialty products will drive the category spend
- Counterfeiting of promotional products poses a significant risk to the market
- Buy the complete promotional products market intelligence report here to explore its comprehensive scope of coverage.
| SpendEdge is now offering limited-time discounts on report purchases. Buy two reports and get the third one for free |
SpendEdge's procurement market intelligence reports for the marketing category offer information on critical cost drivers and category pricing strategies to help the buyers achieve significant cost-savings. The report provides information on supplier performance benchmarking criteria to help buyers reduce spend and establish better SLAs. Additionally, SpendEdge's reports offer category management insights and procurement best practices for the category.
Report scope snapshot: Promotional products
Category ecosystem
- Market favorability index for suppliers
- Competitiveness index for suppliers
- Threat of new entrants
- Interested to know more about the scope of our market intelligence reports? Download a FREE sample
Category management enablers
- Procurement organization
- Category enablers
- Want customized information from our promotional products procurement research report? Get in touch
Category definition
- Category hierarchy
- Category scope
- Category map
- To view this the complete table of contents for the market intelligence report, Download a FREE sample
Do you purchase multiple reports in a year? Our subscription platform,SpendEdge Insights, provides ready-to-use procurement research reports for various categories. Now access latest supplier news, innovation landscape, markets insights, supply market forecasts, and much more at the click of a button. Start your 7-day FREE trial now
Related Reports:
- Global Loyalty Programs Category Procurement Market Intelligence Report
- Global Outdoor Advertising Services Category Procurement Market Intelligence Report
About SpendEdge:
SpendEdge shares your passion for driving sourcing and procurement excellence. We are the preferred procurement market intelligence partner for 120+ Fortune 500 firms and other leading companies across numerous industries. Our strength lies in delivering robust, real-time procurement market intelligence reports and solutions. To know more, https://www.spendedge.com/request-free-proposal
View source version on businesswire.com: https://www.businesswire.com/news/home/20190411005513/en/
Contacts:
SpendEdge
Anirban Choudhury
Marketing Manager
US: +1 630 984 7340
UK: +44 148 459 9299
https://www.spendedge.com/contact-us
