Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest product marketing strategy for a vegan food company. During the course of this engagement, the experts at Infiniti Research helped the client to strengthen the relationship with existing customers and attract new customers with personalized marketing activities. Also, the study discusses how Infiniti's product marketing strategy helped the vegan food company to curtail marketing spend and enhance sales.
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Product marketing strategy for a vegan food company (Graphic: Business Wire)
With evolving customer needs and requirements, vegan food companies are facing challenges in adapting to market changes and promoting their product offerings. Vegan food companies are also facing pressure to alter their marketing and promotional strategies to get closer to customers. This has necessitated vegan food companies to leverage product marketing strategies to build a robust marketing plan for product success.
Identifying the changing needs of customers and monitoring their purchasing channels can help businesses build efficient promotion plans. Request a free brochure to gain more insights into our services portfolio and learn the benefits of leveraging our product marketing strategy.
The business challenge: The client is a vegan food company based out of the United States. The client approached Infiniti Research to leverage their expertise in offering product marketing strategy. As the client was facing several challenges in generating an adequate market share for their products, they wanted to launch customized promotional strategies to engage with their target customer segments. With Infiniti's product marketing strategy, they also wanted to attract new customers and achieve maximum market share for their products.
A product marketing strategy is crucial for successfully promoting a new product in the market. Are you looking to launch a new product in the market? If yes, request a free proposal to know how our product marketing strategy will help your business to develop a robust marketing plan.
The solution offeredThe experts at Infiniti Research conducted a detailed analysis of the vegan food market in the United States. The factors such as market competition, product pricing, and target customers were taken into consideration during the analysis. The insights obtained from the market analysis helped the client to understand the market demands. This helped them to successfully develop product marketing strategies for marketing their products. Also, the client was able to curtail marketing spend by 27% and maximize profits. Furthermore, Infiniti's product marketing strategy helped the vegan food company to drive sales and boost profitability.
Infiniti's product marketing strategy helped the client to:
- Focus on online channels for product marketing and promotion
- Optimize marketing investments and maximize savings
- Wondering how your business can benefit from our product marketing strategy? Request more information from our experts!
Infiniti's product marketing strategy offered predictive insights on:
- Engaging with target customers and building brand awareness
- Personalizing product promotion and marketing plans
- Interested in achieving high growth for your business? Get in touch with us to know how our product marketing strategy can help.
About Infiniti Research
Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit: https://www.infinitiresearch.com/about-us
View source version on businesswire.com: https://www.businesswire.com/news/home/20190618005732/en/
Contacts:
Infiniti Research
Anirban Choudhury
Marketing Manager
US: +1 844 778 0600
UK: +44 203 893 3400
https://www.infinitiresearch.com/contact-us
