ISG Provider Lens report finds many German companies consolidating multiple Salesforce deployments
FRANKFURT, Germany, May 04, 2020)), a leading global technology research and advisory firm.
The 2020 ISG Provider Lens Salesforce Ecosystem Partners Report for Germany finds many German enterprises lack sufficient in-house expertise to deploy or run Salesforce tools, leading them to turn to service providers for assistance. Service providers can also help them deal with frequent updates and upgrades to Salesforce products.
"The frequent updates from Salesforce allow customers to carry out quick deployments with limited functionality, and then expand the application," said Andrea Spiegelhoff, partner, ISG DACH. "In many cases, service providers help enterprises with those first steps and with ongoing operation of the Salesforce tools."
The complexity of adding or updating Salesforce products tends to increase with the size of the enterprise customer, the report adds. Large German enterprises with international operations often want Salesforce providers with strong, global operations.
In many cases, German enterprises want to consolidate multiple isolated Salesforce instances that have been installed and expanded over the years, often driven by business units themselves without the involvement of their IT divisions, the report says.
The report also suggests providers offering Salesforce-related services need to offer capabilities for other common software packages. Instead of the pure agile approaches used in most early Salesforce projects, many enterprise customers now prefer implementations that are a combination of agile elements for the implementation, and more phase-oriented elements for strategy, design and rollout. This is often called a hybrid agile approach.
A pure agile approach is still suitable for small and mid-size companies with a limited global presence and for global company subsidiaries that have a limited scope, the report adds. In these cases, mid-size service providers that focus on Salesforce only and on agile implementations-often called boutique providers-have a large share of the market.
The report also sees a trend toward ongoing consolidation in the Salesforce service provider market. In recent years, large system integrators have been acquiring boutique providers. Many system integrators have been buying smaller providers to add to their workforce in response to an increasing demand for a myriad of services.
For all providers, a strong network of partnerships with independent software vendors (ISVs) within the Salesforce ecosystem is important, the report says. Many providers are seeing a growing demand for industry-specific requirements or support for specific functions that go beyond the standard scope of Salesforce products. Partnerships with ISVs can help providers cover these additional customer requirements.
The 2020 ISG Provider Lens Salesforce Ecosystem Partners Report for Germany evaluates the capabilities of 35 providers across four quadrants: Implementation and Integration Services, Implementation Services for Core Clouds, Implementation Services for Marketing Cloud and Managed Application Services.
The report names Deutsche Telekom as a leader in all four quadrants and Appirio, Magnet360 and Persistent Systems as leaders in three. Accenture, Bluewolf, Capgemini, Cognizant, Factory42, Infosys and TCS are all named leaders in two quadrants, and Arlanis Reply, Deloitte, HCL and PwC are named leaders in one.
Customized versions of the report are available from Magnet360and Mindtree.
The 2020 ISG Provider Lens Salesforce Ecosystem Partners Report for Germany is available to ISG Insights subscribers or for one-time purchase on this webpage.
About ISG Provider Lens Research
The ISG Provider Lens Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG's global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG's enterprise clients. The research currently covers providers offering their services globally, across Europe and Latin America, as well as in the U.S., Germany, the U.K., France, the Nordics, Brazil and Australia/New Zealand, with additional markets to be added in the future. For more information about ISG Provider Lens research, please visit this webpage.
The series is a complement to the ISG Provider Lens Archetype reports, which offer a first-of-its-kind evaluation of providers from the perspective of specific buyer types.
About ISG
ISG) is a leading global technology research and advisory firm. A trusted business partner to more than 700 clients, including more than 75 of the top 100 enterprises in the world, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,300 digital-ready professionals operating in more than 20 countries-a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry's most comprehensive marketplace data. For more information, visit www.isg-one.com.
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