SAN FRANCISCO, May 11, 2020 /PRNewswire/ -- The global kefir market size is expected to reach USD 1.46 billion by 2027, exhibiting a CAGR of 5.0% over the forecast period, according to a new report by Grand View Research, Inc. Consumers across the globe have been including items in their diet that are conducive to a healthier lifestyle. This has created opportunity for kefir products as they are known for their beneficial properties. Rapid adoption of kefir as fermented milk products among the consumers has propelled manufacturers to innovate and launch new products in order to increase visibility and market penetration.
Key suggestions from the report:
- Plant-based products are expected to expand at the fastest CAGR of 5.4% from 2020 to 2027 owing to growing adoption of veganism and increasing preference for these products among people who are allergic to milk
- Online distribution channel is expected to expand at the fastest CAGR of 6.4% from 2020 to 2027. This channel is expected to remain one of the key shopping channels as it offers high level of convenience to the buyers
- Europe dominated the kefir market with a share of more than 45% in 2019. The growth is attributed to high penetration of kefir in the households of Eastern Europe and Scandinavian countries
- Key market participants include LIFEWAY FOODS, INC. AND SUBSIDIARIES, Maple Hill Creamery, LLC., Green Valley Creamery, Redwood Hill Farm & Creamery, Danone North America Public Benefit Corporation, Evolve Kefir, NANCY'S, The Icelandic Milk and Skyr Corporation, Forager Project, and KeVita.com. New product launch is expected to remain a key success factor for the market players in the near future
Read 80 page research report with ToC on "Kefir Market Size, Share & Trends Analysis Report By Product (Animal-based, Plant-based), By Distribution Channel (Online, Offline), By Region (North America, Europe, APAC, CSA, MEA), And Segment Forecasts, 2020 - 2027' at:https://www.grandviewresearch.com/industry-analysis/kefir-market
For instance, in August 2019, COYO Pty Ltd., an Australia-based company, launched non-dairy kefir drinks. The product is a probiotic coconut milk and is available in four flavors, including natural, vanilla, mango, and strawberry. The product is available across U.S. and countries of Europe. It is available in bottles of 28 ounce, 200mL, and 500mL.The price ranges between GBP 2.95 and GBP 4.35. These products are certified for organic, dairy-free, gluten-free, grain-free, nut-free, sugar-free, and vegan.
Similarly, in August 2019, Astro, a subsidiary of Parmalat Canada Inc., launched kefir probiotic yoghurt and drinkable yoghurt. These products are available in three flavors, including plain, vanilla, strawberry or blueberry pomegranate. They contain various ingredients, including skim milk and milk powder, cream, active bacterial cultures, and natural flavor. The 500-gram yoghurt tub is available for USD 3.69 and an 8x100g multipack is available for USD 6.99.
Moreover, in March 2018, Biotiful Dairy Ltd. introduced Kefir Cheese that offers a healthier alternative to cottage cheese and cream cheese. The product is known to have a light and creamy taste and can be used to compliment a salad, crackers, and crunchy vegetables. The product is filling, nutritious, gut-friendly, protein rich, and low in fat. It is available in three flavors, including herbs and garlic, original, and red pepper and cumin.
In June 2019, BioZen launched sugar free fruit kefir in Brazil. The product includes blackberry and white grape with lemongrass. 95% of the consumer base comprises women and health-conscious individuals. The company is also trying to reach the men segment.
Grand View Research has segmented the global kefir market based on product, distribution channel, and region:
- Kefir Product Outlook (Revenue, USD Million, 2016 - 2027)
- Animal-based
- Plant-based
- Kefir Distribution Channel Outlook (Revenue, USD Million, 2016 - 2027)
- Online
- Offline
- Kefir Regional Outlook (Revenue, USD Million, 2016 - 2027)
- North America
- U.S.
- Europe
- U.K.
- Russia
- Switzerland
- Asia Pacific
- Japan
- New Zealand
- Central & South America
- Middle East & Africa
- UAE
Find more research reports on Consumer F&B Industry, by Grand View Research:
- Ready To Drink Premixes Market - The global ready to drink premixes market size was valued at USD 18.34 billion in 2018 and is estimated to expand at a CAGR of 4.5% over the forecast period.
- Cashew Milk Market - The global cashew milk market size was valued at USD 37.8 million in 2018 and is expected to register a CAGR of 5.0% from 2019 to 2025.
- Packaged Milkshakes Market - The global packaged milkshakes market size was valued at USD 238.6 million in 2018 and is expected to expand at a CAGR of 6.3% over the forecast period.
Gain access to Grand View Compass, our BI enabled intuitive market research database of 10,000+ reports
About Grand View Research
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
Contact:
Sherry James
Corporate Sales Specialist, USA
Grand View Research, Inc.
Phone: 1-415-349-0058
Toll Free: 1-888-202-9519
Email: sales@grandviewresearch.com
Web: https://www.grandviewresearch.com
Follow Us: LinkedIn | Twitter
Logo: https://mma.prnewswire.com/media/661327/Grand_View_Research_Logo.jpg
