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Magnit to accelerate its digital transformation

MAGNIT PJSC (MGNT) 
Magnit to accelerate its digital transformation 
 
12-May-2020 / 09:58 MSK 
Dissemination of a Regulatory Announcement, transmitted by EQS Group. 
The issuer is solely responsible for the content of this announcement. 
 
Press Release | Krasnodar | May 12, 2020 
 
Magnit to accelerate its digital transformation 
*********************************************** 
 
      Krasnodar, Russia (May 12, 2020): Magnit PJSC (MOEX and LSE: MGNT; the 
   Company), one of Russia's leading retailers, announces it has attracted a 
  new team led by Florian Jansen to accelerate the digital transformation of 
the Company. Florian is appointed as Executive Director and also becomes one 
                               of the three deputies of the CEO Jan Dunning. 
 
            Next to him, Magnit welcomes an arrival of a highly professional 
      top-management team from Lamoda, including Paul Rogowski, appointed as 
         Transformation Office Director; Fabian Schaefer, Data and Analytics 
         Director; Valentin Schitov, Chief Information Officer; Pavel Orlov, 
                                       Innovation and Partnerships Director. 
 
              The new team will lead the Company's recently launched digital 
        transformation, which is essential to strategy implementation across 
                                               functions. The goals include: 
 
· Increasing efficiency of the core business through modern retail 
technology and developing IT infrastructure, advanced analytics, and 
process optimization; 
 
· Implementing a true omni-channel business to address emerging consumer 
demands; 
 
· Providing consolidated view on transformation projects and their 
progress to ensure the best use of the companies resources. 
 
        As Executive Director of Magnit, Florian will be responsible for the 
   Transformation Office, PMO, Business Process Optimization, Technology and 
 IT, Advanced Analytics and Big Data, Marketing (including digital products, 
customer loyalty system, CRM), and omnichannel services. These functions are 
      core for any modern retailer. Their consolidated management by Florian 
       Jansen ensures that Magnit will accomplish the digital transformation 
                                           effectively and well-coordinated. 
 
   Florian Jansen is one of most successful and experienced entrepreneurs in 
Russian online retail. In 2011, he co-founded Lamoda Group, which has become 
     a leading fashion and lifestyle platform in Russia under his leadership 
     during over 10 years. Prior to taking the lead in Lamoda Group, Florian 
  Jansen worked at McKinsey & Company from 2006-2011. Florian holds Master's 
 degrees from the German University of Witten/Herdecke, the London School of 
                                Economics and Columbia University, New York. 
 
    In June 2019, Florian Jansen was elected as an independent non-executive 
 member of Magnit's Board of Directors, heading the Strategy Committee since 
      July 2019. Since then, Florian had the chance to deeply understand the 
 business of the Company. Together with the Board and the executive team, he 
   took part in framing many strategic decisions on Magnit. Florian played a 
key role in the development of the Company's digital transformation strategy 
                                                      and its recent launch. 
 
      Jan Dunning, Magnit's President and CEO, commented on the appointment: 
 
  «So far Magnit has not been active in digital technologies, e-commerce and 
  innovations. We focused our efforts on increasing our effectiveness across 
     traditional formats and operations in general, while also improving our 
  offer to the customers. There is still a long way to go, however, the time 
 has come for Magnit to make an important step forward into the digital era. 
   I am therefore excited to welcome a top class professional team to Magnit 
  with the expertise that is yet new to the Company. Real entrepreneurs, the 
    team has built a leading online business from scratch, and now can bring 
            their experience to Magnit. Big data, advanced analytics, new IT 
technologies, omni channels are becoming more and more important to maintain 
sustainability of the business. The expertise of the new team in these areas 
 will help Magnit to accelerate its digital transformation and become one of 
                   the leading players in the Russian online retail market". 
 
Florian Jansen, Magnit's Executive Director and Deputy CEO, commented on the 
                                                                appointment: 
 
    «Magnit is a great, important company which I've always admired. Since I 
   joined the Board of Directors, this admiration has been only growing: the 
     scale and the ambition excites me, the people I meet and the DNA of the 
company are inspiring. So, when Jan invited me to join the team and lead the 
     digital transformation, I could not refuse. Magnit - as any traditional 
 retailer - is facing a huge challenge: the world and consumers are changing 
at accelerated pace, and the Company has to modernize its business to remain 
       successful. Transformation will touch almost every aspect of Magnit's 
        business, that's why it is very important for us to run this process 
structured and well-coordinated. Our goal is to further build on our current 
operational and strategic advantages to ensure sustainable growth in future. 
                                   I am excited about the challenges ahead». 
 
      Charles Ryan, Magnit's Chairman of the Board of Director, commented on 
                                                                appointment: 
 
        «On behalf of the Board I would like to thank Florian Jansen for his 
    contribution to Magnit's development in his Independent Director role. I 
   believe, his deep experience and knowledge of digital platforms in retail 
      are in great demand nowadays and will contribute well to the Company's 
   ambitious plans in transformation. We are very happy with this transition 
                                  and wish him success in his new endeavor». 
 
      Florian Jansen will start his new role in Magnit upon obtaining a work 
   permit. Given his appointment as an Executive Director of Magnit, Florian 
Jansen refused to be elected to the Board of Directors at the Annual General 
                      Shareholders Meeting of PJSC "Magnit" on June 4, 2020. 
 
                                    For further information, please contact: 
 
Dmitry Kovalenko 
 
Director for Investor Relations 
 
Email: dmitry_kovalenko@magnit.ru 
 
Office: +7 (861) 210-48-80 
 
Dina Chistyak 
 
Director for Investor Relations 
 
Email: dina_chistyak@magnit.ru 
 
Office: +7 (861) 210-9810 x 15101 
 
Media Inquiries 
 
Email: press@magnit.ru 
 
Note to editors: 
 
   Public Joint Stock Company "Magnit" is one of Russia's leading retailers. 
  Founded in 1994, the company is headquartered in the southern Russian city 
 of Krasnodar. As of March 31, 2020, Magnit operated 38 distribution centres 
  and 20,860 stores (14,594 convenience, 472 supermarkets and 5,794 drogerie 
       stores) in 3,718 cities and towns throughout 7 federal regions of the 
                                                         Russian Federation. 
 
In accordance with the audited IFRS results for FY 2019, Magnit had revenues 
of RUB 1,369 billion and an EBITDA of RUB 147 billion. Magnit's local shares 
   are traded on the Moscow Exchange (MOEX: MGNT) and its GDRs on the London 
Stock Exchange (LSE: MGNT) and it has a credit rating from Standard & Poor's 
                                                                      of BB. 
 
ISIN:           US55953Q2021 
Category Code:  MSCU 
TIDM:           MGNT 
LEI Code:       2534009KKPTVL99W2Y12 
OAM Categories: 3.1. Additional regulated information required to be 
                disclosed under the laws of a Member State 
Sequence No.:   63085 
EQS News ID:    1041839 
 
End of Announcement EQS News Service 
 
 

(END) Dow Jones Newswires

May 12, 2020 02:58 ET (06:58 GMT)

© 2020 Dow Jones News
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