DJ Eve Sleep plc: Trading statement
Eve Sleep plc (EVE)
Eve Sleep plc: Trading statement
03-Dec-2020 / 07:00 GMT/BST
Dissemination of a Regulatory Announcement that contains inside information
according to REGULATION (EU) No 596/2014 (MAR), transmitted by EQS Group.
The issuer is solely responsible for the content of this announcement.
Trading update
Strong trading through November, further upgrade to expectations
eve Sleep ("eve", the "Company), the direct to consumer sleep wellness brand
operating in the UK, Ireland and France announces a trading update covering
the eleven months ended 30 November 2020, following a successful Black
Friday trading period.
As previously reported on 3 September trading was strong through the summer
months. As a result the Board raised revenue expectations for the full year
ended 31 December 2020 to at least GBP22m, with a commensurate reduction in
EBITDA losses. Since that announcement, trading momentum has continued at
elevated levels, with particularly strong performances across our mattress
and bedframe ranges. The November Which? consumer group review of the UK
mattress market concluded that eve now has the two best mattresses in the UK
and three of the top five. This, combined with recent product launches, such
as the 'well slept' range of sleep accessories, fueled by the initial
success of the 'switch off' TV campaign - which launched on 1 November and
will run every Sunday evening until April 2021 on Channel 4 - has resulted
in year-on-year revenue growth of some 15% for the five months ended 30
November 2020. As a result the Board now expects full year revenues of at
least GBP24m and a reduced Underlying EBITDA loss of approximately GBP2.5m,
which would represent a 77% year-on-year reduction.
As at 30 November 2020 the Company had a net cash position of c.GBP8m.
December is also an important trading period and accordingly the Company
will provide a more detailed trading update for the full year on 21 January
2021.
Cheryl Calverley, CEO of eve Sleep commented:
"We have had a strong November and a remarkable performance over the Black
Friday period, with sales over the four days totalling GBP1.1m, up 45% on the
previous year. On Black Friday itself we sold a mattress on average every
three minutes. eve continues to cement its position as a premium provider of
sleep wellness products and it is pleasing to see this increasingly
recognised by independent review bodies such as Which?, who've recognised
eve's hybrid range as the best mattresses in the UK, as well as partnerships
with premium store based brands, such as Olivier Desforges in France and
Dunelm and Next in the UK.
We are undoubtedly benefitting from structural tailwinds, with the shift to
online continuing at pace, as well as ongoing strength in the homewares
sector. There is no visibility as to how long these positive drivers will
continue and uncertainties around Brexit and consumer spending remain.
However, what is certain is that eve is in a far better place, in terms of
its differentiated brand positioning, its superb product portfolio and its
robust financials, to realise the opportunities that 2021 will no doubt
bring."
The information contained within this announcement is deemed by the Company
to constitute inside information stipulated under the Market Abuse
Regulation (EU) No. 596/2014.
For enquiries, please contact:
eve Sleep plc
Cheryl Calverley, Chief Executive via M7 Communications
Officer LTD
Tim Parfitt, Chief Financial Officer
finnCap Ltd - Nominated Adviser and Tel: +44 (0)20 7220 0500
Broker
Matt Goode / Ed Whiley - Corporate
Finance
Alice Lane - Equity Capital Markets
M7 Communications LTD - PR/IR Tel: +44(0)7903 089 543
Mark Reed
ISIN: GB00BYWMFT51
Category Code: TST
TIDM: EVE
LEI Code: 2138007BAC29AUXWQE6
Sequence No.: 88944
EQS News ID: 1152457
End of Announcement EQS News Service
(END) Dow Jones Newswires
December 03, 2020 02:00 ET (07:00 GMT)
© 2020 Dow Jones News
