Technavio has been monitoring the wet tissue and wipe market and it is poised to grow by USD 6.64 billion during 2020-2024, progressing at a CAGR of over 7% during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment.
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Technavio has announced its latest market research report titled Global Wet Tissue and Wipe Market 2020-2024 (Graphic: Business Wire)
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Impact of COVID-19
The COVID-19 pandemic continues to transform the growth of various industries, however, the immediate impact of the outbreak is varied. While a few industries will register a drop in demand, numerous others will continue to remain unscathed and show promising growth opportunities. COVID-19 will have a high impact on the wet tissue and wipe market.
Frequently Asked Questions:
- Based on segmentation by the technology, which is the leading segment in the market?
Spunlace is the leading segment in the market. - What are the major trends in the market?
Growing concerns regarding hygiene are the major trends in the market. - At what rate is the market projected to grow?
The market is projected to accelerate at a CAGR of over 7%. - Who are the top players in the market?
3M Co., Essity Aktiebolag (publ), Henkel AG Co. KGaA, Johnson Johnson, Kimberly-Clark Corp., S. C. Johnson Son Inc., The Clorox Co., The Procter Gamble Co., Unicharm Corp., Unilever Group are the top players in the market. - What are the key market drivers and challenges?
The market is driven by product premiumization due to product innovation and portfolio extension. However, the concerns regarding the disposal of wet wipes will challenge growth. - How big is the European market?
During the forecast period, 34% of the overall market growth will originate from Europe.
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The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. 3M Co., Essity Aktiebolag (publ), Henkel AG Co. KGaA, Johnson Johnson, Kimberly-Clark Corp., S. C. Johnson Son Inc., The Clorox Co., The Procter Gamble Co., Unicharm Corp., and Unilever Group are some of the major market participants. Product premiumization due to product innovation and portfolio extension will offer immense growth opportunities. In a bid to help players strengthen their market foothold, this wet tissue and wipe market forecast report provides a detailed analysis of the leading market vendors. The report also empowers industry honchos with information on the competitive landscape and insights into the different product offerings offered by various companies.
Technavio's custom research reports offer detailed insights on the impact of COVID-19 at an industry level, a regional level, and subsequent supply chain operations. This customized report will also help clients keep up with new product launches in direct indirect COVID-19 related markets, upcoming vaccines and pipeline analysis, and significant developments in vendor operations and government regulations.
Wet Tissue and Wipe Market 2020-2024: Segmentation
The wet tissue and wipe market is segmented as below:
- Technology
- Spunlace
- Airlaid
- Wetlaid
- Others
- Distribution Channel
- Offline
- Online
- Application
- Personal Care
- Household
- Industrial, Commercial, And Institutional
- Geography
- Europe
- North America
- APAC
- South America
- MEA
To learn more about the global trends impacting the future of market research, download a free sample: https://www.technavio.com/talk-to-us?report=IRTNTR40002
Wet Tissue and Wipe Market 2020-2024: Scope
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. The wet tissue and wipe market report cover the following areas:
- Wet Tissue and Wipe Market Size
- Wet Tissue and Wipe Market Trends
- Wet Tissue and Wipe Market Industry Analysis
This study identifies growing concerns regarding hygiene as one of the prime reasons driving the wet tissue and wipes market growth during the next few years.
Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Technavio's in-depth research has direct and indirect COVID-19 impacted market research reports.
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Wet Tissue and Wipe Market 2020-2024: Key Highlights
- CAGR of the market during the forecast period 2020-2024
- Detailed information on factors that will assist wet tissue and wipe market growth during the next five years
- Estimation of the wet tissue and wipe market size and its contribution to the parent market
- Predictions on upcoming trends and changes in consumer behavior
- The growth of the wet tissue and wipe market across Europe, North America, APAC, South America, and MEA
- Analysis of the market's competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of wet tissue and wipe market vendors
Table of Contents:
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
- Preface
- Currency conversion rates for US$
PART 03: MARKET LANDSCAPE
- Market ecosystem
- Market characteristics
- Market segmentation analysis
PART 04: MARKET SIZING
- Market definition
- Market sizing 2019
- Market outlook
- Market size and forecast 2019-2024
PART 05: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 06: MARKET SEGMENTATION BY APPLICATION
- Market segmentation by application
- Comparison by application
- Personal care Market size and forecast 2019-2024
- Household Market size and forecast 2019-2024
- Industrial, commercial, and institutional Market size and forecast 2019-2024
- Market opportunity by application
PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
- Market segmentation by distribution channel
- Comparison by distribution channel
- Offline Market size and forecast 2019-2024
- Online Market size and forecast 2019-2024
- Market opportunity by distribution channel
PART 08: CUSTOMER LANDSCAPE
PART 09: MARKET SEGMENTATION BY TECHNOLOGY
- Market segmentation by technology
- Comparison by technology
- Spunlace Market size and forecast 2019-2024
- Airlaid Market size and forecast 2019-2024
- Wetlaid Market size and forecast 2019-2024
- Others Market size and forecast 2019-2024
- Market opportunity by technology
PART 10: GEOGRAPHIC LANDSCAPE
- Geographic segmentation
- Geographic comparison
- Europe Market size and forecast 2019-2024
- North America Market size and forecast 2019-2024
- APAC Market size and forecast 2019-2024
- South America Market size and forecast 2019-2024
- MEA Market size and forecast 2019-2024
- Key leading countries
- Market opportunity
PART 11: DECISION FRAMEWORK
PART 12: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 13: MARKET TRENDS
- Increasing demand for multi-functional wet wipes
- Introduction of natural tissues and wipes
- Adoption of sustainable manufacturing by vendors
PART 14: VENDOR LANDSCAPE
- Overview
- Landscape disruption
- Competitive scenario
PART 15: VENDOR ANALYSIS
- Vendors covered
- Vendor classification
- Market positioning of vendors
- 3M Co.
- Essity Aktiebolag (publ)
- Henkel AG Co. KGaA
- Johnson Johnson Services Inc.
- Kimberly-Clark Corp.
- S. C. Johnson Son, Inc.
- The Clorox Co.
- The Procter Gamble Co.
- Unicharm Corp.
- Unilever Group
PART 16: APPENDIX
- Research methodology
- List of abbreviations
- Definition of market positioning of vendors
PART 17: EXPLORE TECHNAVIO
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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