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TCS Group Holding PLC: Tinkoff becomes a shareholder of Beskontakt LLC - the developer of Koshelek, a leading mobile app offering loyalty card storage and contactless smartphone payments

DJ TCS Group Holding PLC: Tinkoff becomes a shareholder of Beskontakt LLC - the developer of Koshelek, a leading mobile app offering loyalty card storage and contactless smartphone payments

TCS Group Holding PLC (TCS) 
TCS Group Holding PLC: Tinkoff becomes a shareholder of Beskontakt LLC - the developer of Koshelek, a leading mobile 
app offering loyalty card storage and contactless smartphone payments 
29-Apr-2021 / 15:25 MSK 
Dissemination of a Regulatory Announcement, transmitted by EQS Group. 
The issuer is solely responsible for the content of this announcement. 
=---------------------------------------------------------------------------------------------------------------------- 
Tinkoff becomes a shareholder of Beskontakt LLC - the developer of Koshelek, a leading mobile app offering loyalty card 
storage and contactless smartphone payments 
Moscow, Russia - 29 April 2021 
Tinkoff Group, the leading online provider of financial and lifestyle services, has announced its acquisition of a 
majority stake in Beskontakt LLC, the developer of Koshelek digital wallet, an aggregator of banking cards and retail 
loyalty programs. The Koshelek app is a leader in its field, reporting the highest number of users of any app in Russia 
and the CIS. The deal was closed on 29 April 2021 and the transaction terms are to remain confidential. 
The Koshelek app is a digital wallet and Russia's only mobile app for aggregating bank cards, loyalty and discount 
cards, and coupons. At present, it has digitized over 300 million cards and has a user base that exceeds 20 million. 
Koshelek helps users to rid themselves of plastic and transition entirely to digital cards. To receive a discount at 
checkout, the user simply needs to show their discount card on their smartphone screen, and pay with a tokenised debit 
or credit card by holding the smartphone close to the contactless payment terminal. The application offers retailers 
access to a new audience, alongside savings on loyalty and discount cards and better customer communication. Koshelek 
partners with 19 of the 30 largest loyalty programs in Russia. 
The Koshelek team, including its co-founders Kirill Gorynya and Filipp Shubin, will remain autonomous and continue to 
develop the company's business. The company's partnership with Tinkoff will further strengthen the app's position as a 
leading provider of loyalty programs for Russia's largest retailers. The company's current development strategy will 
remain intact, and the platform will continue to be open and independent in order to encourage new customers to engage 
with banks that participate in the app's Koshelek Pay service. 
As part of its partnership with Tinkoff, Koshelek will begin integrating user-friendly financial instruments into its 
service offering, including: "buy-now-pay-later" payment plans, varied cashback options, Tinkoff Target programs and 
more. The app's users will benefit from attractive offers and a seamless customer experience within a single mobile 
app, while its new features will expand opportunities for retailers to develop co-branded programs and boost sales. 
Oliver Hughes, Tinkoff Group CEO: 
"We are happy to welcome Koshelek into the Tinkoff family. Koshelek has a spirit and DNA that is very close to our own, 
and this new partnership aligns perfectly with our goal to provide Russians with the best service in the market. Our 
teams will cooperate closely with one another for mutual gain; Tinkoff will share the groundwork it has laid in 
business process optimization as well as its expertise in implementing cutting-edge IT solutions to ensure Koshelek 
continues to develop rapidly. We already plan to integrate Tinkoff's financial service offerings into the Koshelek app, 
in order to accelerate its development and enable Koshelek to offer its customers great deals and cashback. The Tinkoff 
and Koshelek teams will present their first joint project at SPIEF 2021. We have no doubt that our partnership will be 
extremely beneficial to both companies, as well as to our customers, who remain our top priority." 
Kirill Gorynya, Co-founder of Beskontakt LLC: 
"We are confident that this new partnership will not only help Koshelek to scale its market presence but also to 
increase its value to users by merging all checkout stages - from displaying a loyalty card to processing payment - 
into a single convenient, safe and easy-to-use scenario. Regardless of their smartphone model and brand, Koshelek users 
will soon be able to receive discounts, accrue and spend bonus points, pay by instalments, receive cashback and more. I 
would like to emphasise that Koshelek will remain a completely open and independent platform, ready to integrate the 
services and solutions of our business partners, including banks and financial institutions." 
About the Application 
The Koshelek app is a leading card aggregator in Russia and Belarus. The app has over 20 million registered users, of 
which 11 million do their daily shopping using discount and bank cards stored in the application. The number of digital 
cards stored in the app by users exceeds 300 million. 
Koshelek is a unique communication channel that businesses can use to interact with their customers at point of sale. 
Koshelek's partners include 19 of the 30 companies with the largest loyalty programs in Russia, including X5 Retail 
Group, Magnit, Lenta, O'key, Eldorado, Kari, leading manufacturers of FMCG goods and over 60 banks, including the 
largest players in the financial market. The app has an integrated mobile contactless payment service, Koshelek Pay, 
which is one of the only payment services available in Huawei's new smartphones. 
The Koshelek app is available in the App Store, the Google Play store and in Huawei's AppGallery. The App Store named 
Koshelek among its top 20 apps in 2019 and 2020. 
The company has been a strategic partner of Mastercard in the field of contactless payments since 2013. In 2017, 
Deloitte recognized it as one of Russia's top 10 best startups. In 2019, research undertaken by Skolkovo cited the 
company as the most innovative startup in the retail sphere, while Business Petersburg (Delovoy Peterburg) named it the 
best IT project. In 2020, Koshelek won the FINAWARD prize for innovation and achievement in the financial sector, and 
ranked 3rd in the Services category for the Runet Rating national award for websites and mobile apps. 
The developer of the Koshelek app, Beskontakt LLC, was established in 2012 within a corporate investment fund i-Free. 
 
For enquiries: 
Tinkoff 
                Tinkoff 
Artem Lebedev 
PR Department          Larisa Chernysheva 
                IR Department 
+ 7 495 648-10-00 (ext. 2202) 
                + 7 495 648-10-00 (ext. 2312) 
Alexandr Leonov 
                Andrey Pavlov-Rusinov 
+ 7 495 648-10-00 (ext. 35738) 
                ir@tinkoff.ru 
pr@tinkoff.ru 

TCS Group Holding PLC

TCS Group Holding PLC is an innovative provider of online retail financial services. Its portfolio includes Tinkoff Bank, the mobile virtual network operator Tinkoff Mobile, Tinkoff Insurance, the management company Tinkoff Capital, Tinkoff Software DC, a network of development hubs in Russia's largest cities, and Tinkoff Education. The Group is currently developing the Tinkoff ecosystem, which offers financial and lifestyle services.

The Group was founded in 2006 by Russian entrepreneur Oleg Tinkov and has been listed on the London Stock Exchange and on the Moscow Exchange.

The Group's largest business is Tinkoff Bank, a fully online bank that serves over 13 million customers and represents the core of the Tinkoff ecosystem.

Tinkoff Bank is the second largest player in the Russian credit card market, with a share of 14.0%. The 2020 IFRS net income of TCS Group Holding PLC amounted to RUB 44.2 billion. The ROE was 40.6%.

With no branches, the Group serves all its customers remotely via online channels and a cloud-based call centre. To ensure smooth delivery of the Group's products, the Group has a proprietary nationwide network of representatives.

Global Finance named Tinkoff Bank the world's Best Digital Consumer Bank in 2018 and 2020, the Best Digital Consumer Bank in Russia in 2020, 2018, 2016 and 2015, and the Best Digital Consumer Bank in Central and Eastern Europe in 2019 and 2020. The Banker recognised Tinkoff Bank as the Bank of the Year in Russia in 2017 and 2013, and as the Best-performing Russian Bank in 2020. The bank's mobile app has consistently received top industry ratings and awards (by Deloitte in 2013, 2014, 2015, 2016 and by Global Finance in 2018 and 2020) and in 2020, was ranked by Forbes among the top-3 Best Russian Employers. -----------------------------------------------------------------------------------------------------------------------

ISIN:     US87238U2033 
Category Code: ACQ 
TIDM:     TCS 
LEI Code:   549300XQRN9MR54V1W18 
Sequence No.: 102135 
EQS News ID:  1190682 
 
End of Announcement EQS News Service 
=------------------------------------------------------------------------------------
 
Image link: 
https://eqs-cockpit.com/cgi-bin/fncls.ssp?fn=show_t_gif&application_id=1190682&application_name=news 
 

(END) Dow Jones Newswires

April 29, 2021 08:25 ET (12:25 GMT)

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