Nasdaq Nordic: Nasdaq Stockholm Welcomes Profoto Holding to the Nasdaq Main Market

Stockholm, July 1, 2021 - Nasdaq (Nasdaq: NDAQ) announces that trading in
Profoto Holding AB's shares (short name PRFO) commences today on the Nasdaq
Stockholm Main Market. The company belongs the Industrials segment and is the
113th company to be admitted to trading on Nasdaq's Nordic markets* in 2021. 

Profoto is a Swedish company that develops photographic flashes and other light
shaping tools for professional photographers. It was founded in 1968 by Conny
Dufgran and Eckhard Heine in Stockholm. Today, Profoto continues to innovate
with world-leading lights and light-shaping tools. The company also create the
leading-edge technology that connects camera, app, and light seamlessly and
invisibly, making light more accessible to everyone passionate about creating
amazing images now, and in the future. 

"It is with pride that I present Profoto, our fantastic team and what we do to
serve our customers every day - supply them with light in order to take
fantastic images," said Anders Hedebark, CEO of Profoto. "To be listed is a
natural next step for us and marks the takeoff for a new phase on our growth
journey. We are well prepared and look forward to welcoming new shareholder,
both large and small to take part in our exciting future." 

"We are happy to welcome Profoto to the Main Market," said Adam Kostyál, Head
of European Listings at Nasdaq. "Profoto is a testament to Nordic region's
ability to foster world-spanning technology companies. Their strategy has
served them well during their development and will be a key in attracting
shareholders and investors. We look forward to follow their journey as a Main
Market company." 

*Main markets and Nasdaq First North at Nasdaq Copenhagen, Nasdaq Helsinki,
Nasdaq Iceland and Nasdaq Stockholm 

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