Better Collective A/S: Better Collective initiates share buyback program to cover future payments relating to completed acquisitions and incentive programs

Regulatory Release no. 38/2021
December 8, 2021

Better Collective A/S (the "Company") has today initiated a share buyback program for up to 10 mEUR, to be executed during the period from December 9, 2021 to February 24, 2022. The purpose of the buyback program is to cover future payments relating to completed acquisitions and to cover established Incentive Plans.

The buyback program is being initiated pursuant to the authorization granted by the shareholders at the annual general meeting held on April 26, 2021 to repurchase up to nominal 4,694,532 shares of EUR 0,01 each of the Company's share capital in the period until the annual general meeting in 2022.

The Company has appointed Nordea as lead manager of the buyback program. Under the agreement with Nordea, Nordea will purchase shares on behalf of the Company and will make its trading decisions independently of, and without influence by the Company.

The buyback program is subject to the following terms:

• The purpose of the program is to partially cover the Company's debt obligations related to completed acquisitions, and to cover/hedge future obligations related to established incentive programs.
• Acquisition of shares shall take place on Nasdaq Stockholm in compliance with the Nordic Main Market Rulebook for Issuers of Shares.
• The total purchases of own shares will be limited to a total market value of up to 10 mEUR.
• The maximum number of shares that can be bought is 4,694,532 shares of EUR 0,01 each.
• Execution of the buyback will take place from December 9, 2021 to February 24, 2022.
• Payment for the shares is to be made in cash.

Contacts

Investor Relations: Christina Bastius Thomsen [phone]
e-mail: [e-mail]

This information is such information as Better Collective A/S is obliged to make public pursuant to the EU Market Abuse Regulation.The information was submitted for publication, through the agency of the contact person set out above on December 8, 2021 at 6.00 p.m. CET.

About Better Collective

Better Collectiveis a global sports betting media group providing platforms that empower and enhance the betting experience for sports fans and iGamers. Aiming to make betting and gambling more entertaining, transparent and fair, Better Collective offers a range of editorial content, bookmaker information, data insights, betting tips, iGaming communities and educational tools. Its portfolio of websites include bettingexpert.com, VegasInsider.com, HLTV.organd Action Network. Better Collective is headquartered in Copenhagen, Denmark, and listed on Nasdaq Stockholm

Attachment

• BC regulatory release no. 38 Buyback 2021.12.08 (https://ml-eu.globenewswire.com/Resource/Download/9e5da829-784f-42f9-a264-5537c96483c7)