NEW YORK CITY (dpa-AFX) - Verizon Digital Media Services and thePlatform, a white-label video publishing company and an independent subsidiary of Comcast, Thursday announced a new strategic alliance to accelerate major media and pay-TV operators' plans for multiscreen video delivery.
The companies have integrated the Verizon Digital Media Services suite of video services and thePlatform's mpx video-management system to form a complete solution that they would jointly sell.
The alliance brings to market a streamlined workflow for online video streaming, from content management through delivery to consumers on multiple screens.
The combined solution will allow customers to manage a complete IP-video solution from a single Web-based console. The cloud-based video publishing and management platform of thePlatform and Verizon's video workflow solution unite the video ecosystem in one integrated offering.
Customers will be able to manage files and metadata; set business and monetization policies and enforce content viewing rights, among others.
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