Toronto, Ontario--(Newsfile Corp. - December 12, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leader in acquiring and scaling emerging food brands across Canada is pleased to announce the grand opening of Heal Wellness ("Heal") in the Toronto Eaton Centre, one of the busiest and most visited retail destinations in North America. This opening marks a major milestone for the brand as it officially becomes Heal's 30th operating location nationwide. Heal Wellness is a quick-service restaurant ("QSR") brand specializing in fresh smoothie bowls, açaí bowls, and smoothies.
Happy Belly 1
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"Opening in the Toronto Eaton Centre is a major step forward for Heal's expansion and brand visibility," said Sean Black, Chief Executive Officer of Happy Belly. "The Centre attracts more than 50 million visitors annually, offering unparalleled foot traffic and a diverse customer base of residents, office workers, students, and tourists. This is exactly the type of high-quality trade area that fuels our predictable, disciplined, and scalable growth model. I would like to thank the team at Cadillac Fairview for this opportunity."
Located in the heart of downtown Toronto, the Eaton Centre provides exceptional access to a dense and energetic urban population. The new Heal Wellness location is also positioned within close proximity to Toronto Metropolitan University (TMU), home to roughly 40,000 undergraduate and graduate students, creating a robust daily flow of young, health-conscious consumers who value convenient, better-for-you meal options that fit seamlessly into their active routines.
"Heal Wellness continues to expand rapidly across Canada and into the United States, solidifying its position as a leading acai and smoothie bowl brand. With 30 locations now open and more than 168 in development, Heal contributes to Happy Belly's broader portfolio of 646 contractually committed retail franchise locations across multiple emerging brands in various stages of development, construction, and operation. Our predictable and disciplined growth engine continues to deliver measurable results as we expand our brands across Canada and create long-term value for our shareholders."
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"We are just getting started," added Sean Black.
About Heal Wellness
Heal Wellness was founded with a passion and mission to provide quick, fresh wellness foods that support a busy and active lifestyle. We currently offer a diverse range of smoothie bowls and smoothies. We take pride in meticulously selecting every superfood ingredient on our menu to fuel the body, including acai smoothie bowls, smoothies, and super-seed grain bowls. Our smoothie bowls are crafted with real fruit and enriched with superfoods like acai, pitaya, goji berries, chia seeds, and more.
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leader in acquiring and scaling emerging food brands across Canada.
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Sean Black
Co-founder, Chief Executive Officer
Shawn Moniz
Co-founder, Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: 1-877-589-8805
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/277833
SOURCE: Happy Belly Food Group Inc.
