WASHINGTON (dpa-AFX) - Hasbro, Inc. (HAS) and Disney Consumer Products announced an expanded collaboration between the PLAY-DOH brand and Disney. The collaboration will feature PLAY-DOH compound-led play systems inspired by the Disney characters and stories. The debut collection of PLAY-DOH playsets will feature Disney Jr.'s Mickey Mouse Clubhouse brand, bringing classic Disney characters from the hit series to the youngest PLAY-DOH.
The future evolutions of the collaboration with Disney for PLAY-DOH will feature other properties, helping unlock imaginative play for kids and adults of all ages.
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