SEOUL (dpa-AFX) - LG Electronics Ltd (LGEAF.OB, LGEIY.OB, LGEJY.OB, LGEPF.OB) is redefining the in-vehicle experience with its webOS-based Automotive Content Platform (ACP), bringing immersive entertainment and seamless connectivity to the Software-Defined Vehicle (SDV) era. At IAA MOBILITY 2025 in Munich, Germany, LG showcased its future mobility vision and announced strategic partnerships with Xbox and Zoom, transforming vehicles into dynamic, software-driven hubs.
LG ACP will soon integrate the Xbox app, allowing passengers with Game Pass Ultimate, a Bluetooth controller, and internet access to stream and play hundreds of titles-including Doom: The Dark Ages and Forza Horizon 5-directly from the vehicle's infotainment system via cloud gaming.
The addition of a native Zoom app will enable video conferencing and remote collaboration inside vehicles, supporting productivity on the move while maintaining a distraction-reduced interface for safer driving.
Building on the success of webOS in over 240 million smart TVs, LG ACP offers access to streaming platforms like Netflix, Disney+, YouTube, Baby Shark World, TVING, WAVVE, and more. Upcoming additions include RakutenTV, Joyn, Vasari, and U-NEXT, expanding content availability across regions.
LG aims to deploy ACP in 20 million vehicles by 2030, extending its application to commercial fleets. As a core component of PlayWare within LG's SDV suite AlphaWare, ACP delivers high-definition content and a user-centric experience that transforms vehicles into connected living environments.
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