Toronto, Ontario--(Newsfile Corp. - October 2, 2025) - BrandPilot AI Inc. (CSE: BPAI) (OTCQB: BPAIF) ("BrandPilot" or the "Company"), a leading innovator in AI-powered marketing and advertising technology, is pleased to announce the expansion of its AdAi audit capabilities from Google Search to Google Shopping Ads.
Building on the Company's core offering, AdAi for Google Search Ads, which uncovers wasted advertising spend in branded keyword campaigns, this new offering expands the capability to Shopping Ads across product listings on Google. By revealing where brands are unintentionally bidding against themselves or paying for clicks they could have captured at a much lower cost, the AdAi Shopping Audit provides marketers with clear, actionable insights to reduce wasted spend and improve return on ad spend (ROAS).
"Applying AdAi technology to Shopping Ads is a significant step forward for retail advertisers," said John Beresford, CRO of BrandPilot AI. "With Shopping campaigns accounting for over 75% of U.S. retail search ad spend and 85% of clicks across Google Ads and Shopping combined, the impact of wasted spend is massive."1
Key Benefits of AdAi for Google Shopping
- Reduce CPCs on Cannibalistic Ads: Eliminate redundant spend on uncontested Shopping campaigns.
- Dynamic Optimization for Standard & PMax Campaigns: Smarter bidding across all Google Shopping formats.
Reinvest in Growth: Free up budget for the competitive terms that truly drive revenue. - Competitor Intelligence: See which retailers dominate your Shopping ad space.
"Our Search Audit showed brands how much they were losing in uncontested keyword auctions," added Brandon Mina, President & CEO of BrandPilot AI. "By extending AdAi into Shopping Ads, we're exposing cannibalization in retail campaigns and helping marketers unlock budget that can be redeployed into true growth."
Exposing the Hidden Cost of Cannibalistic Shopping Ads
To raise awareness of this costly blind spot, BrandPilot AI will host a free webinar on October 23, 2025 at 1:00 PM EST. The session will walk through common cannibalization scenarios in Google Shopping, quantify their budget impact, and show how AdAi audits give brands the clarity to act.
Register and join the webinar here.
About BrandPilot AI
BrandPilot AI (CSE: BPAI) is a performance marketing technology company headquartered in Toronto, specializing in innovative solutions that deliver exceptional ROI for global enterprise brands. Its core platform, AdAi, identifies hidden inefficiencies in digital advertising campaigns and helps brands recover wasted ad spend in real time. Additional products, including Spectrum IQ and Social Runway, support AI-powered influencer marketing and paid social performance.
CONTACT INFORMATION
BrandPilot AI
Brandon Mina
Chief Executive Officer
+1-888-960-2724
ir@brandpilot.ai
Forward-Looking Statements
This news release contains "forward-looking information" within the meaning of applicable securities laws relating to the business of BPAI. Any such forward-looking statements may be identified by words such as "expects", "anticipates", "believes", "projects", "plans" and similar expressions. Readers are cautioned not to place undue reliance on forward-looking statements. Statements about, among other things, BPAI's strategic plans, including words to the effect that the Company or management expects a stated condition or result to occur, are all considered forward-looking information. These statements should not be read as guarantees of future performance or results. Such statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from those implied by such statements. BPAI assumes no responsibility to update or revise forward-looking information to reflect new events or circumstances unless required by applicable law.
Forward-looking statements involve significant risk, uncertainties and assumptions. Many factors could cause actual results, performance or achievements to differ materially from the results discussed or implied in the forward-looking statements. These risks and uncertainties include, but are not limited to: the rate of adoption of AdAi for Google Shopping Ads, the performance and effectiveness of the AdAi platform in reducing wasted spend and improving ROAS, the growth and size of the retail search advertising market, changes to Google's advertising products or policies, competitive pressures in AI-powered marketing solutions, and the Company's ability to achieve its proposed business objectives. These factors should be considered carefully and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this news release are based upon what management believes to be reasonable assumptions, the Company cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this news release, and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.
Neither the Canadian Securities Exchange, nor its Regulation Services Provider (as that term is defined in the policies of the Exchange) accepts responsibility for the adequacy or accuracy of this release. No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.
1 "93 Google Ads Statistics (2025) - Market Share & Revenue," DemandSage, May 9, 2025. As of 2025, Google Shopping Ads account for 76.4% of all U.S. retail search ad spend and drive 85.3% of all clicks across Google Ads and Google Shopping campaigns. https://www.demandsage.com/google-ads-statistics
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/268868
SOURCE: BrandPilot AI Inc.
